Building a 12 Month Growth Plan as CMO of a Fast-Growing Company with Paul Cowan of Freshbooks #EP174
0:00
38:04
In this episode of the GrowthTLDR, we talk to Paul Cowan, the CMO of Freshbooks.
By listening to this show, you'll learn:
- How to think about building a 12 to 18-month plan as a new CMO of a fast-growth company.
- Understand how to test brand messaging by focusing on specific cities
- What channels to prioritize for growth
- With the cost to acquire a customer increasing across all marketing channels, what it means for the future of marketing.
Make sure you subscribe to hear future shows.
Happy Growing!
Fler avsnitt från "The GrowthTLDR Podcast. Weekly Conversations on Business Growth."
Missa inte ett avsnitt av “The GrowthTLDR Podcast. Weekly Conversations on Business Growth.” och prenumerera på det i GetPodcast-appen.