
The Thinking Machine: How Jensen Huang Won the GPU War for NVIDIA
In this episode of Technovation, Peter High speaks with Stephen Witt, award-winning journalist and author of The Thinking Machine, which has been named Business Book of the Year by Financial Times. Witt writes about Jensen Huang’s improbable journey from near-bankruptcy in the 1990s GPU wars to leading NVIDIA at the center of the AI revolution. Witt unpacks how NVIDIA defeated nearly 70 competitors, why Huang began targeting “zero-billion-dollar markets,” and how CUDA became the backbone of modern AI.
Key highlights from the episode:
-
How investing in zero-billion-dollar markets created durable platform advantage
-
The emerging bull and bear cases for NVIDIA in robotics, edge computing, and global competition
-
The strategic lessons NVIDIA extracted from surviving a 70-competitor GPU market
-
Why operating with a constant “near-death” mindset shaped long-term execution discipline
Fler avsnitt från "Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)"



Missa inte ett avsnitt av “Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)” och prenumerera på det i GetPodcast-appen.








