Simplifying the Fan Journey with Technology - Bianca Gonzalez-Schulte, NASCAR

Ron Li shares insights on fan intelligence, data commercialisation for partnerships, globalisation as a growth lever, and why communication is the most important skill for analytics professionals. Show notes available at sportsgeekhq.com/449

Bianca Gonzalez-Schulte from NASCAR shares insights on managing 14 track websites, digital signage innovation, and creating seamless fan experiences at scale. Show notes - https://sportsgeekhq.com/448

Sean Callanan recaps Super Bowl LX week in San Francisco, including the Super Bowl LX Innovation Summit, Radio Row, Pro Bowl Games, and 16 podcast alumni reunions. Show notes available at sportsgeekhq.com/447

David Homan shares insights on building trust-driven relationships, moving beyond transactional networking, and creating genuine community value through curiosity and vulnerability. Show notes available at sportsgeekhq.com/446

Simon Leslie, Eastbourne Borough FC Chairman, shares how he's transforming a sixth-tier club into a global brand with championship-level social media following. Show Notes - https://sportsgeekhq.com/445

Josh Barney, CEO of SEAT, shares insights on building a sports technology community, the Nashville conference highlights, Charlotte SEAT 2026 plans, and new membership benefits.  Show notes - https://sportsgeekhq.com/444

Ben Kerswill shares insights on membership growth from 25K to 75K, data-driven fan engagement, and leveraging premiership success. Show notes available at https://sportsgeekhq.com/443

J.P. Williams shares insights on managing IT for 15 collegiate sports, implementing technology in a $250M facility renovation, and delivering seamless game day experiences for 60,000 fans. Show notes available at sportsgeekhq.com/442

Orry Lack from North Melbourne FC shares insights on AFL & AFLW partnerships, BCorp certification, and building commercial strategies that serve both brands and fans. Essential for partnership professionals seeking to understand modern relationships with rights holders. Show Notes - https://sportsgeekhq.com/441

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers Netflix's massive 82.7 billion dollar acquisition of Warner Bros Discovery, David Beckham's brilliant MLS expansion decision, Yahoo Sports' new AI game breakdowns, Meta's metaverse retreat, AI-powered dynamic pricing concerns, and worker attitudes toward AI adoption - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown