RS307 - Focus on What You Control (And Stop Wasting Your Energy)

In this week's episode, we identify five common business mistakes that could be hindering the growth and enjoyment of your business. As an independent expert — whether you're a solopreneur, coach, speaker, or consultant — these insights might be just what you need to pivot from feeling stuck to building a profitable, fulfilling business that complements your lifestyle. From worrying about the 'how' before clarifying the 'what', to getting caught up in daily struggles and forgetting the long-term game, we'll explore practical strategies to overcome these hurdles. Plus, I'll share details on our upcoming webinar series and the Business Accelerator programme designed to offer you personalised support and accountability. Ready to redefine success and build a business you truly love? Let's get started! Key Takeaways: Mistake 1: Worrying About the How Before the What Focus on defining what you want your business to accomplish and why, before getting bogged down by the how. Mistake 2: Getting Caught Up in Today and Forgetting the Long Game Remember that building a sustainable business requires a long-term perspective; don't get discouraged by short-term challenges. Mistake 3: Copying Other People's Business Models Develop an intentional business model that aligns with your unique skills, values, and lifestyle. Mistake 4: Selling Yourself Short Value your expertise and don't be afraid to charge what you're worth. Mistake 5: Waiting for Perfect Clarity Before Taking Action Embrace imperfection and take action; clarity often comes through the process of doing. Resources mentioned: The Long Game by Dorie Clark The 3-part webinar series on building a business that works for you The Business Accelerator programme Get in touch with Anna on social media: Facebook: https://www.facebook.com/annaselundberg/ Instagram: https://www.instagram.com/annaselundberg LinkedIn: https://www.linkedin.com/in/annaselundberg/ Key moments: [00:00] Introduction [01:02] Setting the Stage: Identifying Business Challenges [02:20] Mistake 1: Worrying About the How Before the What [05:12] Mistake 2: Getting Caught Up in Today and Forgetting the Long Game [08:28] Mistake 3: Copying Other People’s Business Models [11:08] Mistake 4: Selling Yourself Short [14:00] Mistake 5: Waiting for Perfect Clarity Before Taking Action [16:26] Recap and Additional Resources [17:55] Closing and Call to Action Next steps: Enjoyed this episode? Don’t miss out on future ones! Subscribe now to the Reimagining Success podcast for more insights. If you found value in today's discussion, please leave a review and share with fellow experts. And, don’t forget to join our upcoming webinar series to dive deeper into building a business that works for you. Sign up to the webinar series here.  

In this week's episode, Anna breaks down three essential elements needed to build a business that truly works for you, balancing profitability and enjoyment while offering the freedom and flexibility desired. She will get into how to create an intentional business model, embrace authentic marketing and sales, and implement simple systems to prevent burnout. She's also introducing a new webinar series aimed at cutting through the overwhelming noise of business advice, helping to create a tailored path that aligns with personal goals and lifestyle. Tune in for actionable insights and valuable tips to redefine success and build a business you love. Key takeaways: 1. Intentional Business Model How to create a business model that aligns with your personal goals, lifestyle, and values. 2. Ethical Marketing and Sales The importance of authentic and transparent marketing strategies that resonate with your audience. 3. Simple Systems Streamlining processes and using automation to save time, reduce stress, and enhance business efficiency. Resources mentioned: Company of One by Paul Jarvis The 3-part webinar series on building a business that works for you The Business Accelerator programme Get in touch with Anna on social media: Facebook: https://www.facebook.com/annaselundberg/ Instagram: https://www.instagram.com/annaselundberg LinkedIn: https://www.linkedin.com/in/annaselundberg/ Key moments: [00:00] Intro and Episode Overview [01:07] The Challenges of Modern Business Advice [02:30] Impact of Social Media on Business Goals [04:02] Common Myths in the Business World [08:16] Introduction to the Three Core Elements [10:28] Detailed Explanation of an Intentional Business Model [14:12] Importance of Ethical Marketing and Sales [18:47] Simplifying Systems and Processes [22:09] Information on Anna’s Business Accelerator Programme Next steps: Enjoyed this episode? Don’t miss out on future ones! Subscribe now to the Reimagining Success podcast for more insights. If you found value in today's discussion, please leave a review and share with fellow experts. And, don’t forget to join our upcoming webinar series to dive deeper into building a business that works for you. Sign up to the webinar series here: https://onestepoutside.com/abusinessthatworks  

In this month's interview, Anna has a candid conversation with James Coomber, a former leader in the UK Fire and Rescue Service who has transitioned to a career as a leadership coach. In this episode, James shares his compelling journey of overcoming self-doubt and finding validation in entrepreneurship through the support of like-minded individuals and the inspiring book 'Start with Why' by Simon Sinek. He discusses the significant shift in his life from chasing professional milestones and material possessions to prioritising happiness, health, and spending quality time with his family. Anna echoes his experiences, reflecting on the often-overlooked power of community, external validation, and the challenges of measuring more nuanced goals like personal growth and being present. Together, they explore how the pandemic has prompted a shift towards greater work-life balance, especially for parents, and the critical role of setting flexible yet firm boundaries. They also discuss the evolving landscape of business growth, personal branding, and the necessity of building genuine relationships over relying heavily on platforms like LinkedIn. James offers valuable insights into maintaining authenticity in business, the importance of psychological safety, and the art of having difficult conversations. Join us as we unpack these themes and more, offering valuable insights into finding fulfilment and redefining success in today's world. Don't miss this episode as Anna and James provide a wealth of wisdom based on their personal and professional experiences. Resources mentioned during the episode: 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, Anna argues for the crucial act of setting non-negotiable boundaries in our professional and personal lives. She explores the importance of having clear criteria for what is essential, particularly during pivotal career moments, such as transitioning from corporate life to self-employment. Anna shares anecdotes, including her own experiences, to highlight the complexities and realities of maintaining boundaries. She offers practical advice on how to identify your non-negotiables, the delicate balance of flexibility within those boundaries, and effective communication strategies to ensure they are respected. Tune in to discover how clear boundaries can lead to more confident decisionmaking and more fulfilling work-life integration. If you enjoy listening to the show, please subscribe and leave a review! Resources mentioned during the episode: 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success  Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, Anna builds on her concept of the "good girl syndrome," a learned behaviour from childhood that often impedes our ability to make independent decisions in adulthood. Drawing from her own experience of quitting her job in 2013 against conventional advice, Anna highlights the dangers of outsourcing our career and life choices to others. She examines the pervasive influence of business coaches and thought leaders who promise one-size-fits-all solutions, urging listeners to harness their own intuition and trust their instincts. Through thoughtful discussion, Anna encourages a move away from seeking external validation towards embracing a unique and self-defined path to success. Stay tuned for a powerful conversation about reclaiming your autonomy and redefining success on your own terms. If you enjoy listening to the show, please subscribe and leave a review! Resources mentioned during the episode: 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, Anna challenges the common dichotomies we often face professionally. Why must we choose between a toxic corporate job with a steady salary and the freedom of entrepreneurship with financial uncertainty? Drawing inspiration from "Emily in Paris" and a recent LinkedIn post, Anna explores the rich, nuanced spectrum that exists between these extremes. Reflecting on her own journey—from a successful corporate career to becoming a digital nomad and an entrepreneur—Anna emphasises the importance of redefining success and embracing the "grey area" where diverse possibilities exist. Join Anna as she debunks unhelpful myths, encourages creative thinking, and inspires you to design a career that truly aligns with your unique aspirations and life circumstances. Let's dive into this multicoloured world of potential and reimagine what success can look like for you. If you enjoy listening to the show, please subscribe and leave a review! Resources mentioned during the episode: 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success Find a way to quit your job and start your own business https://onestepoutside.com/roadmap Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

n today's episode, we share an inspiring interview featuring the multi-faceted Ricardo Brito. Ricardo is currently a work and life coach focused on career storytelling, but his professional journey is anything but conventional. He began his career in the old school world of graphic design and branding in Portugal, transitioned into the tech industry with a twelve-year stint in product innovation and design in Germany, and eventually found his calling in coaching after experiencing a significant burnout. Now based in Berlin but frequently visiting family in Portugal, Ricardo has successfully built his own coaching business. In this episode, he shares his story of career pivots, the personal challenges he’s navigated, and his insights into creating a meaningful and autonomous work life. Join us as Ricardo and I delve into the twists and turns that have defined his career and his thoughts on redefining success. *Resources mentioned during the episode* 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success  Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, we celebrate the International Week of Happiness at Work. Anna asks the pressing question: are you truly happy at work? Drawing on her background in philosophy and positive psychology, she explores various theories of happiness, including hedonistic, desire, and objective list theories. Anna also introduces Martin Seligman's concept of authentic happiness, which integrates elements from all these theories to help us understand how to live a fuller and more meaningful life. Through practical insights and philosophical musings, Anna discusses how to find moments of pleasure, pursue subjective desires, and seek deeper meaning in our professional lives. Whether you are considering a career change or looking for ways to enhance your current work experience, this episode is packed with valuable reflections and actionable advice. Join us as we unravel the complexities of happiness at work and discover ways to cultivate a more satisfying and balanced life. *Resources mentioned during the episode* 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success  Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, Anna urges that you focus on what you can control as she dives into the concept of being proactive rather than reactive, especially in these challenging times marked by economic turmoil, pandemics, and global uncertainties. Drawing insights from Stephen Covey's classic framework of the circles of concern, influence, and control, she explores how refocusing on what we can control empowers us and reduces stress. Anna offers practical advice on how to apply this mindset shift in your career, business, and personal life by emphasising proactive actions and intentional living. Tune in for a thought-provoking discussion that aims to help you reassess your approach to the many challenges we face today. Don't forget to rate, review, and share your thoughts on the episode! *Resources mentioned during the episode* 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com

In this week's episode, we're diving into a topic many of you might relate to after the blissful summer holidays — the summer scaries. Similar to the Sunday scaries after the weekend, these feelings of dread, anxiety, and stress about returning to work after the summer break can be overwhelming. Anna shares her personal experiences of taking a proper summer off, enjoying family time, and exploring new adventures, while grappling with the impending return to routine. We'll explore strategies to ease these transitions, celebrate the beautiful moments of summer, and prepare for the new season ahead. Whether you’ve had a perfect summer or faced some disappointments, we have practical tips to help you deal with those summer scaries and find balance in your everyday life. Stay tuned to discover how to make meaningful changes and create a smoother transition back to work. *Resources mentioned during the episode* 1:1 Coaching & Mentoring - If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. www.onestepoutside.com/coaching Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/ Follow Anna on Instagram: https://instagram.com/annaselundberg  Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success  Find a way to quit your job and start your own business https://onestepoutside.com/roadmap  Get a free assessment of your business https://onestepoutside.com/scorecard Discover the book, Outside of the 9 to 5 https://outsideofthe9to5.com