Personalization and Data Collection with Jennifer Schneider

In the past year, the rules of marketing have been completely rewritten. In this episode of NextGen, Alexia Victor shares her take on how marketing is going to continue to change as companies push their marketing to appeal more to gen-z and millennials, while also adjusting to the consumer demands of a post-pandemic world. Find Alexia on LinkedIn: https://www.linkedin.com/in/alexiavictor/ Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast9”!

In this episode, Noah and Victoria welcomed Shannon J. Gregg, PhD. to the show to discuss Salesforce and CRM adoption strategies, the relationship between productivity and creativity, and getting started in Salesforce.  Find more of Shannon in these places: Instagram: https://www.instagram.com/shannonjgregg/ Twitter: https://twitter.com/shannonjgregg LinkedIn: https://www.linkedin.com/in/shannonjgregg/ Personal Site: https://shannongregg.com/ Shannon’s Book, ‘It’s About Time’: https://shannongregg.com/its-about-time/ Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube (full video episodes!): https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast8”!

In this episode, Noah and Victoria talk all things app-based brand marketing with VP of Marketing at Laced, Yoann Pavy. From questions such as ‘How are companies starting to transition from traditional websites to app based experiences?’ to discussions around reasons to hire younger employees for marketing teams, we cover it all! Find more of Yoann’s content in these places: Instagram: https://www.instagram.com/yoannpavy/ Twitter: https://twitter.com/yoannpavy/ Join Yoann’s marketing WhatsApp group: http://f.atmssg.com/s/1e7061 Listen to Yoann’s podcast, Digital Marketing Finesse: https://open.spotify.com/show/6IwGGJfRSLmEV1B9ahiAC0?si=LDqKL_dHScaRw1pJlZc8Aw https://podcasts.apple.com/gb/podcast/digital-marketing-finesse/id1550208502 Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast7”!

In the first episode of the new year, Noah and Victoria discuss all things ABM with author and co-founder of Terminus, Sangram Vajre. Topics include flipping the funnel, marketing during Covid-19, and applying ABM fundamentals to various organizations. Mentioned in this episode: Find Sangram on Instagram - https://www.instagram.com/sangramvajre/ Find Sangram on LinkedIn - https://www.linkedin.com/in/sangramvajre/ Find Sangram on Twitter - https://twitter.com/sangramvajre Find Sangram on Facebook - https://www.facebook.com/svajre Sangram’s book, ABM is B2B on Amazon - https://www.amazon.com/ABM-B2B-Marketing-Sales-Broken-ebook/dp/B07VG62DRT/ref=tmm_kin_swatch_0?_encoding=UTF8&qid=1610030862&sr=8-1 FlipMyFunnel ABM Community on LinkedIn - https://www.linkedin.com/groups/12267271/ Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast5”!

In this (longer!) episode of NextGen, we speak with Jennifer Schneider, the Head of Solutions Architecture at Cheshire Impact, about personalization and data collection. Questions include "how much data is too much data?" and "how are marketing strategies changing amongst younger generations?". Shownotes: Find Jennifer on Twitter: twitter.com/JenTalkTech2Me Find Jennifer on LinkedIn: www.linkedin.com/in/jenniferlynnschneider Listen to the Paradot LifeHacks Podcast! www.pardotlifehacks.com Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast7”!

This week Noah and Victoria discuss the many, many reasons why companies should begin documenting their processes with Michelle Hansen. Michelle also speaks on using Salesforce to store documentation and why documentation does not put your job at risk. Mentioned in this episode: Michelle’s full Dreamforce presentation on documentation: https://www.salesforce.com/video/7823069/. She’s happy to be contacted for the slide deck with resource links. Michelle’s Twitter: https://twitter.com/mehansen82 Michelle’s Linkedin: https://www.linkedin.com/in/michelleelizabethhansen/ Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast5”!

In this week’s episode, Noah and Victoria discuss why social media is more beneficial for job-searching than you may think, why you should start writing articles no matter what field you’re in, and how to improve your productivity system with Youtuber, Cambridge grad, and former Junior Doctor Ali Abdaal. Don't forget to subscribe so you never miss an episode! Mentioned in this episode: Ali’s Youtube: https://www.youtube.com/user/Sepharoth64 “Harry Potter - Medical Science Explained” https://www.youtube.com/watch?v=YF00S6U_C1g “The Second Brain - A Life-Changing Productivity System” https://www.youtube.com/watch?v=OP3dA2GcAh8 Ali’s Instagram: https://www.instagram.com/aliabdaal/ Ali’s Linkedin: https://www.linkedin.com/in/ali-abdaal/ Ali’s Website: https://aliabdaal.com/ Notion: https://www.notion.so/ Evernote: https://evernote.com/ Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast3”!

Noah and Victoria discuss the intersections of art and ARTificial intelligence with John Fish, popular Youtuber and Harvard computer science student. Other topics include the future of wearable technology and RNNs. Mentioned in this episode: Find more of John’s content on: Youtube: https://www.youtube.com/user/MrFish235 Twitter: https://twitter.com/thejohnfish Facebook: https://www.facebook.com/john.fish.900 Instagram: https://www.instagram.com/thejohnfish/ “I Taught an AI to Write Like Shakespeare”: https://www.youtube.com/watch?v=s1Skhh_Rz58 “I Taught my Computer How to Draw”: https://www.youtube.com/watch?v=TbYrlPRq3fg “I Decorated my Apartament Using AI”: https://www.youtube.com/watch?v=SCvUCjEKNiA “I Taught Alexa to Help me Study”: https://www.youtube.com/watch?v=2jZV1ljBGNE Find more NextGen content on all of the Commercient social channels: Instagram: https://www.instagram.com/commercient_sync/ Twitter: https://twitter.com/Commercient Facebook: https://www.facebook.com/Commercient/ LinkedIn: https://www.linkedin.com/company/commercient/ YouTube: https://www.youtube.com/channel/Commercient This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast2”!

Welcome to the NextGen Podcast, powered by Commercient SYNC. In this first season of our show, we're going to be uploading 10 episodes about technology, the future of business, and younger generations in tech and business. Be sure to subscribe wherever you get your podcasts so that you'll never miss an episode! You can find more NextGen content on all of the Commercient social channels: Instagram Twitter Facebook LinkedIn YouTube This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com.

In NextGen’s very first podcast episode Noah and Victoria sit down (on Zoom) with Kelly Skelton to discuss how we can better automate our business processes. We talk about AI vs. automation, figuring out when and how to automate, and some of Kelly’s personal automation projects. Mentioned in this episode: Kelly’s four automation questions Find Kelly on Twitter and LinkedIn Find more NextGen content on all of the Commercient social channels: Instagram Twitter Facebook LinkedIn YouTube This podcast is powered by Commercient SYNC. Learn more about ERP and CRM integration today at www.commercient.com. Don’t forget to use the promo code “Podcast1”!