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Data Visualisation and Storytelling with Data: Transform Insights into Impact” Turning Data into a Story • Steps to identify a compelling narrative: • Define the purpose of the data (What decision does it inform?). • Identify the audience and their priorities. • Highlight key insights and themes. • Structuring the story: Beginning (Context), Middle (Insights), and End (Actions). • Avoiding common pitfalls: Overloading with data, bias, and lack of focus. More webinars like this at Cambridge Marketing College http://marketingcollege.com
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