(#100) Why Your Marketing Isn't Working (And the Strategy That Actually Does)

The old influencer playbook is dead. In this episode I break down the marketing shift the fastest growing brands are quietly using right now, why nano influencers and real word of mouth are outperforming big celebrity partnerships, and the content strategy I used to completely pivot Make It Happen.Ready to build a business that changes your life? Join my Business Masterclass and get the step-by-step roadmap. 👉🏼 https://www.makeithappen.org.nz/ 📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

Your biggest obstacle in business is not money, time, or the right idea. It is the voice in your head. In this episode, I break down why your brain turns against you when you start building something, and five simple tools to take back control and redirect that mental energy toward the life you actually want. Ready to build a business that changes your life? Join my Business Masterclass and get the step-by-step roadmap. 👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

If the people closest to you think you're crazy for wanting to start a business, this episode is for you. I break down the real psychology behind why friends and family become your biggest critics when you start chasing something bigger, how to protect your mindset when the people you love doubt you the most, and the exact strategies I used to build a multi-million dollar business despite the negativity around me.Ready to take the next step? Join my Business Masterclass and get the exact roadmap to building a business that works.👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

Think you don't have enough time to start a business? In this episode, I share the exact strategy I used to build a $3.5M business while juggling part-time jobs - and how my students are doing the same. It's not about finding more time. It's about using what you already have, smarter. Your future self will thank you for starting today.👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

Do you know exactly what you need to do but still can't make yourself do it? In this episode, I break down the real reason so many people stay stuck - and it's not laziness, lack of time, or not having the right plan. It's fear of success, and it's showing up as perfectionism, procrastination, and endless planning. I'll show you how to break the cycle for good with one simple shift. Stop planning. Start doing. Your next step is smaller than you think.👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

In this episode, I break down the exact 3‑step framework I’ve used to launch and scale seven different businesses - including the strategies that took me from a broke 21‑year‑old to multiple 7‑figure exits. If you’ve ever felt overwhelmed, unsure where to start, or worried that the market is too saturated, this episode will show you exactly what to do next. 👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappen  See omnystudio.com/listener for privacy information.

In this episode, I break down why most entrepreneurs struggle with inconsistent sales - their audience simply doesn’t remember their brand when it’s time to buy. I explain how brand memory works, the mistakes that make your brand forgettable, and the five pillars that make you instantly recognisable and top‑of‑mind when customers are ready to purchase.👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

In this episode, I dive into the uncomfortable truth about why successful women are still getting paid less - even when we’re outperforming everyone around us. I break down the real numbers, the invisible systems working against women, and the subtle biases that show up in workplaces, negotiations, and even expert speaking opportunities. I want you to understand exactly what’s happening, why it’s happening, and how you can take back control of your earning power starting today.👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.

In this episode, I break down why saturated markets aren’t something to avoid - they’re actually the smartest and most profitable places to start a business in 2026. I share real examples from my own shapewear brand, my students, and the businesses I’ve built, and walk you through how to find your unique angle in any crowded industry. 👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappen  See omnystudio.com/listener for privacy information.

In this episode, I walk you through exactly how to start a business in 2026 - even if you have no idea what you’re doing. From finding your first profitable idea to launching quickly without overthinking, I break down the simple steps that helped me turn one product into $3.5M in my first year.You’ll learn how to spot business opportunities hiding in your everyday life, the mindset shifts new entrepreneurs must make, and the practical actions that take you from idea to first sale in as little as 30 days👉🏼 https://www.makeithappen.org.nz/📲 Socials: https://www.instagram.com/makeithappenSee omnystudio.com/listener for privacy information.