Lunch With Norm - The eCommerce & Amazon FBA Podcast podcast

Trump Tariffs & The China Playbook: How to Stay Profitable on Amazon / Lyden Smithers

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Worried about how the new Trump Tariffs will impact your Amazon FBA margins?

Get $500 Off China Magic! Use code: LUNCHWITHNORM - https://www.chinamagictrip.com/info

Don’t panic, optimize. In this episode of Lunch With Norm, we sit down with Lyden Smithers, the President and Co-founder of Titan Network, to reveal the "China Playbook" used by 9-figure sellers to combat rising costs.

Lyden oversees over $100 million in annual sales and shares deep insights into global sourcing, supply chain optimization, and manufacturing partnerships. Instead of simply raising prices, learn how to reverse-engineer your production lines, negotiate 90-day payment terms, and master the art of "Guanxi" (face-to-face relationships) to unlock massive profitability.

From navigating the Canton Fair to avoiding costly packaging mistakes, this episode is a masterclass in staying profitable during uncertain economic times.

👇 SUBSCRIBE TO LUNCH WITH NORM NEWSLETTER👇 https://LWN.news 🔥

CHECK OUT TITAN NETWORK 🔥 Learn more about Titan Network: https://titannetwork.com/ 🕒 In This Episode:

00:00 - Introduction: Lyden Smithers and the Titan Network ($100M+ in sales)

03:15 -Don't Panic

06:30 - The "Gray Area"

09:45 - Cost Engineering

14:20 - Extended Payment Terms

19:00 - "Circle of Life" Inventory Strategy

23:00 - Face-to-face meetings

28:40 - Cultural etiquette

32:15 - The Canton Fair

37:50 - Common sourcing mistakes

41:00 - Amazon Prep changes

💡 Key Takeaways:

Supply Chain Engineering: How to work with your factory to reduce material waste and optimize packaging to offset tariff costs.

Payment Terms: Stop using cash flow for inventory. Learn the strategy to negotiate 90-day terms so you can launch more products.

The Power of Canton Fair: Why serious buyers go to China to vet factories, check quality, and secure deals you can't get online.

Sponsors:

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ConnectCash - https://connectcash.io/

Sophie Society - Free PPC audit → https://calendly.com/sophiesociety/noa

Flat World Network - https://flatworldnetwork.com/

Marketing Misfits - https://marketingmisfits.co/

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