EP382: The Science Behind Professional Haircare: An Inside Look at Wella’s R&D

In this episode brought to you by Wella Professionals, Dom chats with Jon Walker, Education Brand Manager, and Katharina Liebner, Senior Manager of Product Development at Wella Professionals, about the intricate research and development behind new hair care products. We explore the collaborative process that involves stylists in product creation, addressing hair damage with Wella's Ultimate Repair line and the growing trend of "skinification." Jon and Katharina share insights on rigorous testing protocols, the complexities of launching new products, and tease upcoming offerings. Listening in today you will gain a deeper appreciation for the meticulous work that empowers stylists and enhances your craft. Chapters 8:16 The Science of Hair Damage 12:46 Skinification in Hair Care 15:06 The Importance of a Complete Regimen 19:17 The Technical Story of Ultimate Repair 23:27 Testing New Products 28:23 The Role of Consumer Feedback 31:13 The Latest Product Launches 33:20 Behind the Scenes at Wella 38:25 Consumer Pain Points in Hair Care 41:22 Trends and Innovations in Hair Care 45:56 The Future of Wella Professionals Resources from todays episode FOR MORE ON ULTIMATE REPAIR CLICK HERE VISIT WELLA STORE HERE CONNECT WITH WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI WATCH THE PODCAST INTERVIEW ON YOUTUBE HERE @HOWTOCUTIT CONNECT WITH HOW TO CUT IT ON INSTAGRAM @HOWTOCUTIT

Kick off 2026 with Dom as he reflects on How To Cut It’s journey—from a 2017 solo start to Hairbrained Podcast of the Year 2024—and invites hairdressers, barbers, educators, and salon owners to reset, refocus, and map bold goals for the year ahead. Discover what’s next for the community: a smarter way to pause and reset, deeper education, more live events, and Spotd—an upcoming platform designed to connect you with right-fit opportunities. You’ll also hear dreams and lessons from HTCI Platform members Jacqueline Hirst, Chris Grimley, Sarah Dawes, Emma Seldon, Francesca Rivetti, and Vicky Lane. Lastly, Dom asks you to get involved by sharing your 2026 goals by tagging Dom on Instagram @domlehane using the hashtag #mygoals2026, and join us on a fresh path of growth in a fast-changing industry. You’ll learn: * A simple reset approach to clarify your 2026 vision and priorities * How the show’s evolution unlocks new learning and community support for you * What Spotd is and how it can match you to culture-fit roles and teams * Where we’re heading with deeper education and live events—and how to get involved * Real-world insights and 2026 goals from our community to inspire your next steps Chapters 1:29: Reflecting on Dreams 7:57: Launching Spotd App 8:22: Evolving the Podcast 9:58: Community Voices Resources Spotd: Join the wait list getspotdapp.com Join HTCIN Platform Community HERE Follow Spotd on Instagram @getspotdapp

British hairdressing treasure Andrew Barton returns for Part 2 as he celebrates 40 years behind the chair and beyond. In this episode with Andrew, we dig into his education philosophy, how he keeps standards high, and the mindset that’s powered him from prime-time TV to today’s social-first world. Andrew lifts the lid on Split Ends with Andrew and Olga—his storytelling podcast born from his anti-bullying advocacy—and why purpose, service and great communication are the future of salon success. He shares candid reflections on brand, consultancy, mentoring the next generation, and the projects giving him fresh energy. Plus: a must-hear big news announcement. If you’re a salon owner, educator or creative pro, this episode is packed with practical insight, inspiration and heart. Listen now. Chapters 4:41: The Launch of Split Ends Podcast 6:11: Transitioning to Social Media 10:50: The Impact of Social Media 12:41: Evolving Industry Standards 14:25: The Role of Salons in Communities 17:53: Challenges Facing Salon Owners 20:30: The Future of Training in Hairdressing 24:28: The Importance of Education 28:51: Engaging the Next Generation 31:59: Charity Work and Impact 36:01: Exciting News Ahead     Resources WATCH SPLIT ENDS WITH ANDREW AND OLGA HERE LEARN MORE ON KIDSCAPE HERE MORE ON THE LITTLE PRINCESS TRUST HERE FIND OUT MORE ON ABLE - ANDREW BARTON HERE FIND ANDREW BARTON ONLINE AT ANDREWBARTONLONDON.CO.UK CONNECT WITH ANDREW ON INSTAGRAM @ANDREW_BARTON_HAIR EP003: Andrew Barton – An Interview with a Celebrity Hairstylist EP071: Andrew Barton – Creating Inspirational, Motivational and Empowering Training (ABLE) EP379: Celebrating 40 Years – Andrew Barton, An Industry Treasure

Celebrating 40 years in hairdressing, British icon Andrew Barton joins Dom Lehane to share the mindset, craft and stories that shaped one of the UK’s most loved hairdressers. From his Yorkshire apprenticeship and the mantra “never accept OK,” to winning British Hairdresser of the Year and defining a signature of healthy, shiny, glamorous hair, Andrew unpacks what lasting success behind the chair really takes. Recorded at Andrew's Brighton home, expect candid insights on confidence, education, elevating the narrative of hairdressing, and why the salon remains his true north. If you’re a hair pro or just love great hair, this is essential listening. Get ready for Part Two next week. Search How To Cut It to subscribe. Listen now. Chapters 1:52: Celebrating Andrew Barton's 40 Years 3:03: Andrew's Early Days in Hairdressing 11:10: The Importance of Awards 12:58: Career Before British Hairdresser of the Year 15:43: Defining Andrew's Signature Style 18:25: Andrew's Childhood and Adoption 22:48: The Salon as a Safe Space 30:47: The Power of Now 32:57: Exercise and Mental Health 37:51: Balancing a Busy Life 40:16: Understanding Consultancy Work 45:22: The Impact of 10 Years Younger Resources from todays episode Andrew Barton on Instagram @andrew_barton_hair www.andrew-barton.com 25% off all Keratin Complex products use code HTCI25 Rebelbeautybrands.com (offer ends 5/12/2026

Think Keratin Complex is only for straightening? Think again. Join Zoe Hyams of Keratin Complex, Tom Kimber of Rebel Beauty Brands, and educator and salon owner Sam Pitham as they reveal how these treatments strengthen *all* hair types. For hairdressers, this is a business masterclass. Learn to leverage fast services like KC Express to fill your book, use the complete 360° system to guarantee client return, and confidently explain the science behind resurfacing damaged hair. Unlock a powerful new revenue stream and build unbreakable client loyalty with the full potential of keratin. Click the play button to listen to a podcast episode brought to you by Keratin Complex. Chapters 4:41: Understanding Keratin's Importance 8:31: Misconceptions About Keratin Treatments 11:07: The Evolving Business of Smoothing 12:49: Supporting Independent Businesses 14:39: The Importance of a Complete System 17:05: Launching New Products 18:18: Integrating Bond Rebuilding Technology 19:34: Profitability and Business Growth 21:28: Exploring System Kits 22:39: Profit Margins Explained: 24:50: Engaging Your Junior Staff 26:18: Final Thoughts and Key Takeaways Resources from todays episode Keratin Complex online keratincomplex.com Keratin Complex on Instagram @keratincomplex Keratin Complex UKI on Instagram @keratincomplex_uki Use code HTCI25 to get 10% off all Keratin Complex orders at Rebel Beauty Brands online: rebelbeautybrands.com  Rebel Beauty Brands on Instagram @rebelbeautybrands

 Erica Liburd joins the show today to explain to us hairstylists and salons on how to say yes to every client, from afro and curl to all textured hair. We unpack consultation, timing, pricing, and training that build real confidence on the floor. Erica shares the story of Texture Unravelled and why inclusive education is essential for growth, retention, and standards.Learn how to move from fear to fluency, close skill gaps across teams, and future‑proof your chair with services that welcome everyone. If you’re ready to raise your texture game, fill your books, and deliver consistent results, this episode is your roadmap. Listen and level up.Chapters 3:47 The Importance of Textured Hair Education 8:09 Erica's Journey in Hairdressing 11:18 Breaking Down Barriers in the Industry 19:44 The Role of City and Guilds 22:25 Opening a Salon 23:41 The Clientele Experience 30:02 Continuous Learning in Hairdressing 33:48 Personal Experiences with Hair Salons 35:49 Social Media Impact on Education 38:45 The Conversation Around Texture Education 45:10 Practical Learning at Texture Unraveled 58:41 Legacy and Mentorship in Hairdressing 1:01:55 Collaborative Opportunities in the Industry 1:03:51 Quick Fire Questions 1:09:17 Closing Thoughts and Future Plans Resources from todays episode FOR MORE ON TEXTURE UNRAVELLED CLICK HERE CONNECT WITH ERICA ON INSTAGRAM @ERICALIBURDOFFICIAL FOLLOW TEXTURE UNRAVELLED ON INSTAGRAM @TEXTUREUNRAVELLED SHAIR! UNDRGRND EVENT: BOOK TICKETS HERE           Erica Liburd joins the show today to explain to us hairstylists and salons on how to say yes to every client, from afro and curl to all textured hair. We unpack consultation, timing, pricing, and training that build real confidence on the floor. Erica shares the story of Texture Unravelled and why inclusive education is essential for growth, retention, and standards. Learn how to move from fear to fluency, close skill gaps across teams, and future‑proof your chair with services that welcome everyone. If you’re ready to raise your texture game, fill your books, and deliver consistent results, this episode is your roadmap. Listen and level up.   Chapters 3:47 The Importance of Textured Hair Education 8:09 Erica's Journey in Hairdressing 11:18 Breaking Down Barriers in the Industry 19:44 The Role of City and Guilds 22:25 Opening a Salon 23:41 The Clientele Experience 30:02 Continuous Learning in Hairdressing 33:48 Personal Experiences with Hair Salons 35:49 Social Media Impact on Education 38:45 The Conversation Around Texture Education 45:10 Practical Learning at Texture Unraveled 58:41 Legacy and Mentorship in Hairdressing 1:01:55 Collaborative Opportunities in the Industry 1:03:51 Quick Fire Questions 1:09:17 Closing Thoughts and Future Plans   Resources from todays episode FOR MORE ON TEXTURE UNRAVELLED CLICK HERE CONNECT WITH ERICA ON INSTAGRAM @ERICALIBURDOFFICIAL FOLLOW TEXTURE UNRAVELLED ON INSTAGRAM @TEXTUREUNRAVELLED SHAIR! UNDRGRND EVENT: BOOK TICKETS HERE

 In this timeless How To Cut It Classic Rerun conversation recorded and published in March 2018, Angelo Seminara—one of the world’s most celebrated hairdressers—traces his path from a childhood in Calabria, Italy, to global acclaim. Angelo reflects on early lessons learned in a local barbershop, the discipline they instilled, and the mentors who sharpened his eye and ambition. Angelo unpacks his transition from men’s to women’s hairdressing, the influences that fuel his creativity, and why community and trust sit at the heart of every great stylist‑client relationship. We revisit his collaboration with Davines and the creation of Your Hair Assistant, a sustainable, stylist‑empowering line, and discuss how curiosity, continuous learning, and courageous experimentation keep your craft moving forward. Packed with practical takeaways and inspiration, this rerun is essential listening for newcomers, rising talents, educators, and salon teams alike—anyone ready to seize growth opportunities and elevate their artistry. Tune in for wisdom you can apply behind the chair today. Chapters 6:25: Early Inspirations and Journey 11:27: The Art of Barbershop 18:35: Transitioning to Hairdressing 20:18: Finding My Place in Rome 22:40: Learning from the Best 27:26: Working with Trevor Sorbie 37:03: Building a Unique Brand 43:21: Achievements and Awards 52:54: Commitment to Sustainability 57:54: The Future of Hair Products 1:06:22: Advice for Aspiring Hairdressers Resources SHAIR! UNDRGRND - BOOK 10 MIN STAGE SET OR AUDIENCE TICKETS HERE @seminaraangelo on Instagram

In this timeless How To Cut It Classic Rerun conversation recorded and published in March 2018, Angelo Seminara—one of the world’s most celebrated hairdressers—traces his path from a childhood in Calabria, Italy, to global acclaim. Angelo reflects on early lessons learned in a local barbershop, the discipline they instilled, and the mentors who sharpened his eye and ambition. Angelo unpacks his transition from men’s to women’s hairdressing, the influences that fuel his creativity, and why community and trust sit at the heart of every great stylist‑client relationship. We revisit his collaboration with Davines and the creation of Your Hair Assistant, a sustainable, stylist‑empowering line, and discuss how curiosity, continuous learning, and courageous experimentation keep your craft moving forward. Packed with practical takeaways and inspiration, this rerun is essential listening for newcomers, rising talents, educators, and salon teams alike—anyone ready to seize growth opportunities and elevate their artistry. Tune in for wisdom you can apply behind the chair today. Chapters 6:25: Early Inspirations and Journey 11:27: The Art of Barbershop 18:35: Transitioning to Hairdressing 20:18: Finding My Place in Rome 22:40: Learning from the Best 27:26: Working with Trevor Sorbie 37:03: Building a Unique Brand 43:21: Achievements and Awards 52:54: Commitment to Sustainability 57:54: The Future of Hair Products 1:06:22: Advice for Aspiring Hairdressers Resources SHAIR! UNDRGRND - BOOK 10 MIN STAGE SET OR AUDIENCE TICKETS HERE @seminaraangelo on Instagram

UK solo hairdresser, creator and social media sensation James Busby reveals how he turned real consultations into bingeable social stories. We unpack his reinvention after two decades behind the chair, the courage to film real clients, and the posting cadence that built trust. James shares plain‑English monetisation—TikTok payouts, brand deals via his agency, pricing by deliverables—without sacrificing creative control. We also preview his next moves: street‑style vox pops, car‑meets‑hair collabs, and live workshops where he teaches viral capture frameworks. Ideal for stylists and creators wanting practical steps to grow views, revenue, and reputation. Plus, simple camera, audio, and consent tips to film confidently, and a reminder to serve the audience first while protecting brand integrity and long‑term client relationships online. Chapters 04:29 James Busby's Viral Success on Social Media 07:36 Journey into Hairdressing 14:55 Owning and Running a Salon 17:45 Transition to Self-Employment and Social Media 28:43 Navigating Brand Deals 29:53 The Role of Authenticity in Promotions 31:10 Exploring New Content Formats 31:47 Challenges of Street Interviews 32:18 Balancing Hairdressing and Social Media 38:07 Future Aspirations and Passions 46:13 Content Creation Tips and Tools 48:36 Quickfire Questions and Final Thoughts 51:51 Conclusion and Takeaways   Resources from todays episode SHAIR! UNDRGRND LIVE EVENT LEARN MORE  CHECK OUT JAMES BUSBY’S LINKTR.EE HERE CONNECT WITH JAMES ON TIKTOK @JAMESBUSBYHAIR FOLLOW JAMES ON INSTAGRAM @JAMES.BUSBY_ FOLLOW JAMES ON YOUTUBE  @JAMESBUSBYHAIR2828 WATCH PART 1 OF OUR INTERVIEW WITH JAMES ON YOUTUBE HERE

In today’s episode, Dom welcomes Wella Education Brand Manager Jon Walker and Sebastian Professional educator and expert Richard Windle to the How To Cut It podcast, in partnership with Wella Professionals UK & Ireland, to explore the brand’s chic glow up from grunge to glam. This episode dives into Sebastian’s fearless hair artist legacy, community building, and how fashion culture meets real-life salon work. Hear practical social tips for getting your work seen, insights on hybrid, high-performance products, and the role of education, workshops, and online learning across Wella’s platforms. Learn how to tag effectively, get featured, and plug into a global network of creatives. Plus, inspiring stories of transformation, creativity, and collaboration that will elevate your craft, whether you’re behind the chair or backstage. Tune in for strategy, inspiration, and a clear view of what’s next for Sebastian Professional on this episode today. Chapter Timelines 4:08 Meet John and Richard 4:32 The Evolution of Sebastian Professional 6:32 Understanding the Brand's Legacy 9:13 The Community of Sebastian Artists 12:56 Creativity and Hair Artistry 15:20 Testimonials of Transformation 21:34 The Power of Hybrid Products 26:37 Connecting Fashion and Real Life 32:08 The Role of Education in Hairdressing 38:32 A New Era for Sebastian Professional 41:57 Final Thoughts and Takeaways Resources FOLLOW SEBASTIAN PROFESSIONAL ON INSTAGRAM @SEBASTAINPRO_OFFICIAL VISIT SEBASTIAN PROFESSIONAL WEBSITE HERE FOLLOW SEBASTIAN PROFESSIONAL CULT TEAM ON INSTAGRAM @SEBASTIAN_CULTTEAMUKI FOLLOW WELLA PROFESSIONALS UKI ON INSTAGRAM @WELLAPROFESSIONALSUKI FOR MORE ON WELLA PROFESSIONALS EDUCATION VISIT HERE