Boost Sales with AWG Brands’ Ready-to-Use Marketing Success Kits

 In this episode of Grocer Pod, Ana Velazquez—Vice President at the Retail Learning Institute and IGA Coca-Cola Institute—returns to share how AWG University can help retailers cut costs and boost performance through effective staff training. Ana and host Sean Kosednar dive into the wide range of learning resources available, from onboarding to advanced retail strategies. If you're ready to elevate your team's skills and efficiency, reach out to Ana to get started with AWG University.

Recent changes allow states to apply for SNAP waivers modifying, state-by-state, what products will be SNAP eligible. AWG Chief Legal Officer and General Counsel Stephanie Becker is in the studio breaking down what this mean for AWG member retailers. Get the latest update of SNAP waivers for you state HERE.

On this week's episode, we share a Learning Lounge presentation from AWG Innovation Showcase 2025. BRdata President John Abbene presents the ways AWG members can harness the power of AI to help their business.  

Digital media is crucial to AWG member retailers. Sean Kosednar sat down with ShoptoCook President and CEO John Thompson at the AWG Innovation Showcase in March. Thompson explained how AWG members can use digital media to not only get new customers but maintain their existing customers as well. 

AWG Brands Senior Marketing Specialist Rachel Frierdich joins Sean Kosednar in the studio to spotlight the power of AWG Brands’ Marketing Success Kits. Each month, the AWG Brands team curates a fully themed, plug-and-play marketing plan designed to help AWG member retailers drive sales of private brand products. These kits make it easy to showcase the value and benefits of AWG Brands to customers—saving time while delivering results.

Sean Kosednar sat down with Founder and CEO of ProfitTrax Larry Miller at Innovation Showcase 2025 in March and learned all about how AWG members can harness the power of centralized data to improve their business.

On this week’s episode of Grocer Pod, we’re diving into another exciting quarterly product launch from AWG Brands. Every quarter, the team rolls out a fresh wave of new products—carefully designed to help AWG member retailers stay competitive, meet shifting shopper needs, and keep shelves stocked with high-quality, value-driven items. AWG Brands Product Manager Tyler Olinger is back in the studio with Sean Kosednar to discuss the success of new AWG Brands items and introduce the latest items launched in July.

Big changes are coming to AWG Grocer's Kart. AWG intern Miller Brown joins Sean Kosednar in the studio on this week's Grocer Pod to talk about these exciting enhancements. Learn why Grocer's Kart is your one-stop shop for textiles and signage.

GiveX’s loyalty program can help AWG member retailers retain customers, increase basket size, and, most importantly, drive extra trips. Sean Kosednar sat down with GiveX's VP of Community Rewards Andy Ruff at the Innovation Showcase to hear all about it. 

Hello World by Best Choice is the new baby line from AWG Brands. Vice President of AWG Brands Emily Detwiler is in the studio with Sean Kosednar to discuss the new product line.