How to Price Your Coaching Offers (Without Undercharging or Overpricing)

Your kids won't remember how much you made. They'll remember if you were there. In this raw and honest episode, I'm getting real about the trade-offs between building a coaching business and being present for your family. I share why I turned down a hypothetical $2 million opportunity, the "radio knob" metaphor that changed how I approach my days, and the permission slip you might need to define success differently. In this episode, you'll learn: Why the "you can have it all" message sets moms up to fail The radio knob framework for managing business and family priorities My non-negotiables as a business owner and mom (and why they matter) How to measure success beyond revenue numbers The difference between intentional choices and guilt-driven defaults This episode is for you if: You're struggling with mom guilt while building your business You're measuring success by someone else's metrics You want permission to build slowly or work part-time You're ready to design your business around your actual life Resources mentioned: "How To Get Clients" Limited Series: amanda-walker.com/limitedseries 10 Powerful Questions: amanda-walker.com/questions Connect with Amanda: Instagram: @awalkmyway https://www.instagram.com/awalkmyway/

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: The Money Mindset Block That's Slowing Down Your Sales

There's no standard for pricing coaching offers in the industry. That kind of sucks and it's kind of rad. But you could be leaving serious profit on the table with your current coaching pricing strategy. In this episode, I'm diving into how to price your coaching offers without undercharging or overpricing so you can fill your roster and make more money in 2026. You'll learn: The biggest red flags in coaching pricing Why hourly charging is killing your consistency and client results My exact pricing formula that balances client willingness, market support, and your business model The 6 most common pricing mistakes coaches make When it's actually time to raise your prices (and how you'll know) If you've been nodding along thinking "clients book here and there but never consistently" or wondering why your pricing isn't working, this episode is your wake-up call. Special Announcement: Join me for a FREE live workshop on February 11th at 10 am Arizona time where we'll dive even deeper into pricing your coaching offers to make more money. DM me on Instagram @awalkmyway or email [email protected] to get your private invite. Connect with Amanda: Instagram: @awalkmyway (https://www.instagram.com/awalkmyway/) Grab the 10 Powerful Questions: https://www.amanda-walker.com/questions "How To Get Clients" Limited Series: https://www.amanda-walker.com/limitedseries Book a Strategy Call: https://www.amanda-walker.com/letschat

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Are you solving the "right" problem with your client?

Are you treating email marketing like an afterthought in your coaching business? I'm breaking down exactly why your email list should be your #1 marketing priority in 2026. I'm joined by email marketing expert Allison Hardy, who went from laid-off college professor to building automated email systems that generate sales while she sleeps. In this episode, you'll discover: Why email gets 25-35% reach compared to 3% on social media (the numbers don't lie) The biggest email marketing mistakes coaches make and how to fix them immediately How to create email funnels that sell your offers on autopilot The difference between short runway and long-runway email strategies Plus, Allison shares her $80,000 email template that you can copy and paste into your business today. If you're tired of algorithm changes killing your reach and want to build sustainable revenue through email marketing, this episode is for you. Connect with Allison: Instagram: @allison_hardy_ https://www.instagram.com/allison_hardy_/ Podcast: Email Empire with Allison Hardy https://podcasts.apple.com/us/podcast/email-empire-with-allison-hardy/id1146682428 Free $80,000 Email Template: allisonhardy.com/80000email Connect with Amanda: "How To Get Clients" Limited Series: amanda-walker.com/limitedseries 10 Powerful Questions Every Coach Should Know: amanda-walker.com/questions Instagram: @awalkmyway https://www.instagram.com/awalkmyway/

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Want to Double Your Revenue? Calculate This First

Stop flying blind in your coaching business. It's 2026, and it's time to ditch the hope-and-pray approach and start using actual data to drive your growth. In this episode, I'm breaking down the 5 essential metrics every coach should be tracking right now. Plus, I'm sharing the advanced KPIs that will help you identify whether you have a leads problem or a conversion problem. In This Episode: The 5 non-negotiable metrics for coaching business success How to set up a simple weekly tracking system (no complicated software required) Why tracking creates identity shifts that lead to six-figure results Advanced metrics for coaches ready to scale The exact weekly tracking habit that's creating momentum for BDC students Ready to become a data-driven coach? Book a call with me here: https://amanda-walker.com/letschat Resources: "How To Get Clients" Limited Series: https://amanda-walker.com/limitedseries 10 Powerful Questions: https://amanda-walker.com/questions Follow Amanda on Instagram: @awalkmyway https://www.instagram.com/awalkmyway

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Stop Writing Emails That Only Your Warm Audience Answers

Forget the funnel. Forget the fancy social strategy. Your biggest revenue growth opportunity in 2026? The clients you already have. I'm taking you completely behind the scenes of how we're doubling down on client experience in my company this year - and why this matters more than ever in our saturated industry. In this episode: Why I studied Peloton's 90%+ retention rate (and what I'm stealing from them) The 3 elements we're focusing on to take our renewal rate from 80% to 88% How tangible results create robust proof that sells for you My onboarding overhaul that gets clients plugged in faster The surprise and delight strategy that makes clients your sales team Ready to level up your coaching business? Book a call with me: amanda-walker.com/letschat Get my 10 Powerful Questions: amanda-walker.com/questions Follow me on Instagram: @awalkmyway https://www.instagram.com/awalkmyway

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: How to Qualify Your Ideal Clients