What is Data Driven Digital Marketing

What is D3M, and why is this so important now? 

Hi There, My name is Navin Kumar. I have been working on IT since 2004 , across varied industry verticals and across multiple international clients. I had chance & privilege's to travel multiple country and see the IT transformation first hand. My interest is anything that is Data Driven Digital - which would like to call it as D3. In this podcast, I want to provide my intro as well as provide sense of what my ideas behind creating this podcast.