
The Chris Voss Show Podcast – Revolutionizing Birdwatching: Birdfy’s Smart Feeders at CES Show 2026
Revolutionizing Birdwatching: Birdfy’s Smart Feeders at CES Show 2026
About the Guest(s):
Prima Shih is the Chief Marketing Officer (CMO) of Birdfy, a pioneering company in the realm of smart birdwatching technologies. With a multi-year track record, Prima has been instrumental in establishing Birdfy as a leader in the industry through innovation and user engagement. Her expertise in marketing and her passion for technology have driven the company to integrate AI and advanced camera systems into traditional bird feeders and birdhouses, making Birdfy products accessible and desirable to birdwatching enthusiasts worldwide.
Episode Summary:
In this episode of The Chris Voss Show, we venture into the innovative world of Birdfy, guided by Prima Shih, CMO of the company. Birdfy has revolutionized the experience of birdwatching by blending traditional bird feeders with cutting-edge technology. Learn about how Bird Fi is showcasing its latest offerings at CES 2026, continuing a tradition of innovation and excellence that has seen them become leaders in their field. The discussion centers around Birdfy’s wide range of products that use artificial intelligence and high-definition video technology, alongside the introduction of the first-ever LLM-powered birdwatching AI this year.
Explore the fascinating breakthroughs that Birdfy has made, from their 4K and 6K bird feeders to their multi-species recognition technology powered by an advanced AI system named Joy. These innovations cater to birdwatchers at all experience levels, fostering a closer connection to nature through high-tech solutions. The episode delves into product features, including solar-powered options, AI-integrated video capturing, and unique feeder designs that place Birdfy at the forefront of the birdwatching tech industry. With over 600,000 units sold, Birdfy not only leads the market but transforms how we engage with and understand the avian world.
Key Takeaways:
Birdfy combines technology with nature by creating smart bird feeders equipped with cameras and AI, enhancing traditional birdwatching.
The company has launched its first LLM-powered Birdwatching AI named Joy, improving species identification and offering interactive features.
CES 2026 sees the introduction of Birdfy’s innovative 6K bird feeders and new products like the Phy Bass Pro, featuring dual camera views and a de-icing function.
Birdfy products focus on sustainability with embedded solar power options to maintain charge throughout all weather conditions.
Prima Shih highlights the user-friendly features in Bird Fi’s product line, appealing to both novice and seasoned birdwatchers.
Notable Quotes:
“We put a camera inside a traditional look feeder, and every time the birds come, we record a video automatically.”
“We’ve had over 600,000 units sold, making us number one in the market for a reason.”
“This year in CES 2026, we are launching a unique and revolutionary first LLM-powered birdwatching AI.”
“Our products are not just about birdwatching, but about bringing you closer to the beauty of nature with technology.”
“With this one, you can just rotate around and was more exciting as the whole structure.”
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