Behind the Design podcast

108. Untapped Gold: Maximizing Profits with Retainer-Based Design Strategies

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So much out there on getting more clients, but once you reach a certain stage in business getting to consistent $10/$15k months, it's about client retention and this is where I think a lot of designers are leaving money on the table. If you want to increase your revenue without constantly onboarding new clients, this episode is going to have a lot of really good takeaways for you.


Timestamps:

  • 00:00 Importance of client retention through retainers.
  • 05:58 Implementing passive income, allowing clients to return.
  • 08:15 Build client relationships, prioritize systems and processes.
  • 10:43 Listen to client needs, create easy offer.
  • 14:28 Templates streamline business for efficient, profitable success.
  • 21:37 Listen to clients, offer premium services, educate.
  • 25:20 Delegate design work, hire graphic designer eventually.
  • 28:50 Build passive income with multiple client projects.

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