App Marketing by App Masters podcast

Mastering Meta Ads 2024: A 10-Step Blueprint for App Install Success

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Ready to skyrocket your app installs?

Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy.

Topics covered:

- SKAN vs Aggregated Event Measurement (AEM)

- The creative test framework for Facebook ads

- The right approach to creative testing

- And how to finally make Meta work for you if you’ve been struggling with it

Juan David is a Senior Performance Marketing Manager at Admiral Media. He has +8 years of experience in digital marketing for web and app clients across the globe. He is a Colombian, living in Portugal.

Learn more:

Juan’s website:

Admiral website:

Juan's LinkedIn:

Meet Admiral Crew at MAU Vegas!:

App Audits:

You can also watch the video:

Work with us to grow your apps faster & cheaper: ⁠⁠


The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.


Follow us:

YouTube: ⁠⁠ Instagram: ⁠@stevepyoung⁠ Twitter: ⁠@stevepyoung⁠ TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠


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