The PR Week

On Thursday, November 12, three Haymarket Media publications — PRWeek, Campaign and MM+M — are reuniting for a daylong conference focused on all things AI. Attendees will receive incisive analysis and predictions about a topic that dominates the headlines and has businesses around the world future-proofing their operations.The opening keynote will feature Rob Gaige, the global head of insights at Reddit, and the closing keynote speaker will be Matt Sanchez, president and COO of Yahoo. From 11 a.m. to 3:35 p.m., all sessions will be on individual tracks specifically designed for Campaign, MM+M and PRWeek’s audiences.To preview the third annual AI Deciphered conference are three editorial leads from Haymarket Media: PRWeek executive editor Frank Washkuch, Campaign managing editor Emmy Liederman and MM+M executive editor Jack O’Brien.Register here for tickets to the 2026 AI Deciphered conference and use promo code: POD100 for $100 off. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The guest on this week's edition of The PR Week is Franz Paasche, EVP of corporate affairs at Verizon. He talks about navigating complex organizations, whether that be at Verizon or previously at PayPal or Columbia University. Plus, the biggest PR and communications news of the week, including Public Policy Holding Company acquiring Reevemark, Jill Hazelbaker moving from Uber to OpenAI and U.S. CEO Kirsty Graham leaving Edelman. Finally, PRWeek has several items for your calendar, including the launch of the Reader Survey, the Talent and Compensation Index (replacing the Salary Survey), the Crisis Comms Conference 2027 and the unveiling of the 2026 Hall of Famer profiles. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Bloomgarden discusses the evolving landscape of PR, the strategies that drive success in a competitive market, and more. In this episode of The PR Week, Steve Barrett and Julia Walker welcome Kathy Bloomgarden, CEO of Ruder Finn, to discuss the firm's impressive growth, the shift toward independent agencies and the impact of AI on the PR industry.Bloomgarden shares insights on winning major clients such as Wendy's, the importance of technology in communication and the agency's pioneering work in China amid geopolitical challenges. Other topics include the dominance of major tech companies and implications for the stock market, regulatory challenges, and the evolving landscape of PR and marketing strategies. News stories discussed include Omnicom's Q3 earnings report, the impact of major sporting events on corporate sponsorships and the launch of PRWeek's 2026 Reader Survey and 2027 Sports Conference. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In 1996, Richard Edelman took over his eponymous agency from his father. Now, celebrating its 30th year under Richard’s leadership, the firm’s global revenue is $950 million. It was $85 million when he took the reins. The rousing success of his independent agency is largely due to Richard’s constant eye on the future, as well as his ability to anticipate it — a skill as sharp today as it ever was. That was on full display during the session at the recent PRWeek Conference in Chicago. He spoke to PRWeek’s Jess Ruderman about his succession plans, his stronger-than-ever belief in being an independent shop, the industry-wide impact of agency consolidation and the ever-increasing importance of a word that has become synonymous with Richard and his organization — trust. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s episode of The PR Week comes to you from the PRWeek Conference in Chicago, focused on navigating the comms revolution. PRWeek associate news editor Jess Ruderman and reporters Jeremy Sodergren and Julia Walker catch up with leaders from Patagonia, McDonald’s, E.l.f. Beauty and John Deere to discuss AI, authenticity, trust, the creator economy and other top issues. The episode also features on-stage highlights from the day’s top sessions, including Obama Foundation CEO Valerie Jarrett’s keynote on hope and snippets from Edelman CEO Richard Edelman’s conversation on legacy and the importance of trust.   On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On this week's episode of The PR Week, Andrew Bowins of RestlessUrban joins us in the studio to chat about building a lifestyle brand for adults over 50 and how that demographic’s social media and AI usage is evolving. He also discusses why working with agencies and corporations continues to inform his current role.In the biggest marketing and communications news of the week, Stephen Kehoe retiring from PepsiCo and public relations, new White House press secretary Katie Zacharia’s first press briefing, Kelly Clarkson’s spat with an artisanal shop in Brooklyn, and the continued fallout from the Cornell sexual abuse case.And at the episode's outset, Steve Barrett speaks with PRWeek news editor Diana Bradley about her recent travels to South Korea, where luxury car brand Genesis invited press for a screening of their new short film. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On this week's edition of The PR Week, Nick Ashooh, senior director of corporate and executive communication at APCO, joins us to talk about corporate reputation, what it takes to navigate today's complex stakeholder environments and working in Saudi Arabia. Plus, the biggest marketing and communications news of the week, including Golin Ketchum winning a national tobacco education campaign, Edelman helping Betty Crocker celebrate its 105th birthday, Chipotle's viral vegetable instrument campaign, brands moving beyond Hispanic Heritage Month, new data showing Gen Z uses social media as its most-trusted election info source, Karoline Leavitt joining Fox and key executive moves at Brunswick and Sanctuary.  On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On this week's podcast, Jim Weiss, chairman and founder of Real Chemistry, joins us to chat about his podcast, Get Real with Jim Weiss, which explores personal health crises, or what he calls “getting hit by the bouncing ball.” He also talks about the importance of preventive care and why GLP-1s could be the most important thing happening in the economy. In the biggest marketing and communications news of the week, tech titans breaking bread with Presidents Trump and Xi, the latest in AI safety and regulation, Meta’s global comms lead, Edelman winning the American Egg Board’s creator AOR brief and the Cornell sexual abuse crisis. Plus the launch of the 2027 PRWeek US Healthcare Awards. On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Joe Cohen joined Axis in September 2016 as its CCO. Marketing was added to his purview in 2020. In that decade, Cohen has become one of the industry’s foremost authorities on not only managing risk, but avoiding it when possible. He knows how to construct marketing and brand campaigns that project strength and reliability without sounding overly alarmist about macro risks. His brands current “25 Years of Specialty Solutions, Elevated” initiative is proof of that. He understands that some of the biggest risks brands face are internal and operational. He and his team think about risk when it comes to everything from experimentation to philanthropy to even your choice of music for various projects. And he generously gives of his time and expertise to spotlight all of this and more during this podcast.  On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The industry is buzzing about the role of the chief communications officer, a topic jumpstarted this month by this op-ed in PRWeek by the University of North Carolina at Chapel Hill’s Torod Neptune, a former top comms exec himself.  Adding her expertise on this week’s episode is Candace Steele Flippin, VP of thought leadership and professional development at Page, who talks about her organization’s new research on the topic.  Plus, the biggest marketing and communications news of the week, including why Converse apologized for a new campaign, layoffs at Edelman, the launch of Trump TV and the latest provocative Sydney Sweeney ad.  On November 12th, join hundreds of top marketers in New York City for AI Deciphered, presented by Campaign, MM+M, and PRWeek. Get your ticket here PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.