Medical Millionaire Podcast podcast

#190: What The Top 10% of MedSpas Do Differently (And How You Can, Too)

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Cameron reflects on the challenges and opportunities faced by medical aesthetics practices in 2025 and looks ahead to 2026. He emphasizes the importance of becoming a better business owner, understanding market trends, and leveraging patient engagement strategies. He covers key metrics for success, the significance of membership models, and the potential for revenue growth through add-on services and effective marketing investments. He also encourages practice owners to shift their mindset from injectors to CEOs, focusing on building a strong team and implementing systems for sustainable growth.

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Takeaways:
  • The aesthetic industry is experiencing significant growth and competition.
  • Practices must adapt to changing market conditions to thrive.
  • Understanding key metrics is crucial for business success.
  • Building strong patient relationships enhances loyalty and trust.
  • Membership models can significantly increase revenue and retention.
  • Add-on services can boost average ticket prices and client lifetime value.
  • Scaling practices requires solid systems and delegation.
  • Effective marketing investments are essential for growth.
  • A mindset shift from injector to CEO is necessary for success.
  • Investing in technology and team development is critical for long-term sustainability.


Medical Millionaire: The Blueprint for Scaling a World-Class Medical Aesthetics Practice

Welcome to Medical Millionaire, the go-to podcast for forward-thinking Medspa owners, Medical Aesthetics leaders, Plastic Surgery & Dermatology practices, Concierge Wellness clinics, and Elective Healthcare entrepreneurs who are ready to scale with intention and operate like a true, high-performing business.

If you’re building, growing, optimizing, or preparing to exit your aesthetics or wellness practice, this show is your competitive advantage.

Hosted by Cameron Hemphill Your Guide to Sustainable, Scalable Growth Your host, Cameron Hemphill, is one of the most trusted growth strategists in Medical Aesthetics and Elective Wellness.

With over 10 years in the industry, Cameron has helped scale 1,000+ practices and more than 2,300 providers, working alongside the most recognized KOLs, national brands, EMRs, tech companies, and private equity groups, shaping the future of aesthetics. From marketing to operations, from finance to leadership, Cameron brings a real-world, data-driven perspective on what it takes to turn a practice into a powerful business engine.

What This Podcast Is All About: Each episode takes you behind the scenes of the fastest-growing practices in the country, revealing the systems, strategies, and mindset required to win in today’s Medical Aesthetics landscape.

Expect tactical insights, step-by-step frameworks, and conversations with:
  • Industry thought leaders
  • Top injectors & medical directors
  • EMR & tech innovators
  • Operations experts
  • Marketing strategists
  • Private equity & M&A advisors
  • Wellness and longevity pioneers
This is where aesthetics, business, technology, and wellness converge. What You’ll Learn on Medical Millionaire Every week, you’ll access expert guidance to help you scale profitably and predictably, including:
  • Marketing & Brand Positioning
  • CRM + Lead Management Systems
  • Patient Acquisition & Conversion
  • EMR Optimization & Tech Stack Architecture
  • Sales Psychology & Consultation Mastery
  • Finance, KPIs, and Practice Economics
  • Operational Workflows & Automation
  • Industry Trends Backed by Real Benchmark Data
  • Patient Retention & Lifetime Value Expansion
  • Mindset, Leadership & Team Development
Whether you're opening your first location or running a multi-million-dollar enterprise, you’ll gain the clarity and direction to grow with confidence. A Show Designed for Every Stage of Practice Growth Medical Millionaire breaks down the journey into four essential stages, showing you exactly how to move from one to the next:
  • Startup – Build the foundation and attract your first wave of patients
  • Growth – Scale revenue, expand services, and strengthen operations
  • Optimize – Increase efficiency, margins, and customer experience
  • Exit – Prepare your practice for maximum valuation and acquisition
If You’re Ready to Grow, This Is Where You Start. Tune in weekly for actionable insights, expert interviews, and the exact playbooks high-performing practices use to dominate their markets. This is the podcast for Medspa owners who want more than a job; they want a scalable, profitable, industry-leading business. Welcome to Medical Millionaire.

Let’s build your practice into the empire it deserves to be.

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