IMAX CEO on Deadpool & Wolverine Success and the Desire for Premium Event Screenings
Richard Gelfond, CEO of IMAX, breaks down recent box office success with releases like Inside Out 2 and Deadpool 3 surpassing the $1 billion mark.
Beyond blockbuster releases, Gelfond points to future opportunities for event-driven experiences after hosting successful screenings for sports events, the Olympics, and Taylor Swift's Eras Tour.
(Recorded August 13, 2024)
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