EO 360°: A podcast by the Entrepreneurs’ Organization podcast

Let’s Revisit Selling Pardot for US$95m | David Cummings

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In this episode, we revisit an early interview with David Cummings!

David is one of the two founding partners of Pardot, a company that dedicated itself to redefining the way B2B marketing automation is handled. Listen in as Dave and David discuss the process of bootstrapping a SaaS juggernaut, the struggles of competing against VC money, and how to best handle the acquisition process.

Links
Atlanta Tech Village: https://atlantatechvillage.com/

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