What the Netflix Series “You” Has to Do With Copywriting

The final behind the scenes episode of our most recent live course launch! This episode, I share with you the 5 activities that didn't work for us, and what insights and reasons why we feel it may not have.   Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti

In this episode, I dive into what worked for us in our most recent live launch. We ended up celebrating our 2nd biggest launch to date in the 4 years of digital courses, and here were the 5 key standout activities which we feel made a big impact (and ones we'll continue to do)   Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti

WOOP! We have finally wrapped up our most recent live program launch of Wordfetti Your Words 2024. This year we're only live launching this cohort once, so in this episode, I share with you one of the reasons why we made this decision, some shifts we made to the offer, and also 6 key lessons from our most recent launch.   Stay tuned for the next 2 episodes next week too as I share what worked and what didn't work in our latest launch!   Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti

What is YOUR flag on the ground belief? In this episode, I take you behind the scenes of a live hot seat I had with one of our students who asked whether or not she should share her honest opinion around her industry and how to go about it. Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie Make sure you follow me on @anitasiek and the team at @wordfetti

Meta has recently announced 3 brand new paid tiers as part of their Paid Verification program. With membership now reaching upwards of $499.99 USD per month, the question remains: what's the difference? is it worth it? what does this mean for businesses on Instagram?   In this episode, I dive into: • A quick run down of verification vs paid verification; • The short "need to know" version of what the new paid tiers are in Meta Verified; • My thoughts around these features (and whether or not they could be helpful for online businesses); • Whether I believe these new tiers are worth it for businesses.   Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti  

Feelin' short 'n' uninspired on content ideas?! I got chu. In this short and sweet episode, I throw down 3 lazy YET strategic ways in which you can easily repurpose your existing content right now.   Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti

What the heck is the difference between FREE content vs PAID content?! It's a question I often get asked.   In this episode, I'll give you a behind the scenes of a recent Q&A I delivered for our 3 Day Copy Confidence Challenge where I answered this question for one of our students.     Want to get 5 e-lessons to uplevel your copy game? Grab it here: https://wordfettigroup.com/freebie   Make sure you follow me on @anitasiek and the team at @wordfetti    

Ever wanted to get inside the MINDS of your audience, and write copy that have them go "yo, are you in my head"?   In this episode, I share just one of the many strategies we share in our signature copywriting program: Wordfetti Your Words, for you to uncover the language to use by "ethically" lurking at your competitors (yep, you heard me!) ___   Doors to our only live intake of WYW for 2024 are CLOSING TODAY.   Wordfetti Your Words is our 12 week live group coaching program, designed to help you nail your messaging, uncover your unique Brand DNA, and write words that sell through psychology.   Join us now: www.wordfettigroup.com/wordfettiyourwords    

Overthink, second-guess and find yourself smashin' that backspace button every time you have to write about your business? This episode is for you. Inside I dive into the ONE thing you must do first if you find yourself overthinking, and 3 shifts in your mindset you can take so help you go from blank Google Doc, to writing with more flow.   ___   Doors to WYW are officially OPEN!! Wordfetti Your Words is our 12 week live group coaching program, designed to help you nail your messaging, uncover your unique Brand DNA, and write words that sell through psychology.   We won't be reopening until mid-2025 so if you're ready to nail your communications? THIS IS IT!   Join us now: www.wordfettigroup.com/wordfettiyourwords

Imagine, going from 0 clients to being FULLY BOOKED, and a monthly revenue increase of 278% in the space of 12 weeks. Well this was exactly what happened for our WYW Alumni Emma Klose, therapist and founder of Thrive Play Therapy.   In this episode, we dive into: The struggle of not wanting to sound like a "text-book" therapist but also maintaining professionalism; How one of the activities within WYW completely changed the way she showed up in her business and in Emma's content The 1 thing that really moved the needle for Emma when it came to getting sales and being fully booked.   ___   Doors to WYW open on the 30th of April, want to get a taster of what it's like? Join me in a free LIVE masterclass on how you can stand out and drive more conversions through psychology and words   Join us now: www.wordfettigroup.com/masterclass