Where It Happens podcast

The Laws of Community Building with Natalie Ellis

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Why are you waiting to build your community? In today's episode, we explain why the time is now to start creating, share the five tests to prove community exists, share how to have community members engage with one another, and so much more. Hosts Sahil Bloom & Greg Isenberg, are joined by Natalie Ellis, a self-taught entrepreneur who bootstrapped her way to a community-based company that generates over $6 million per year in recurring revenue. You won't want to miss this episode.


►► Want more community? Learn more here: http://trwih.com


A SPECIAL THANKS TO OUR SPONSOR

►► This episode is brought to you by Retool https://retool.com/

Retool is the fast way to build your own custom internal tools for your business. With a complete library of 100+ fully-featured, accessible UI components that you can drag and drop into any interface, Retool’s platform lets you build the custom internal tools your team needs, 10x faster.

Thousands of teams at companies like Amazon, DoorDash, and NBC collaborate around custom-built Retool apps to operate faster and better. Also, teams of up to five can build Retool apps for free. We're huge fans of the product! If you want to learn more, go to https://retool.com/


LINKS FOR THIS EPISODE:

Natalie Ellis: https://twitter.com/natalieellis91

Sahil Bloom: https://twitter.com/SahilBloom

Greg Isenberg: https://twitter.com/gregisenberg

Production & Marketing Team: https://penname.co/


FIND US ON SOCIAL

Twitter: https://twitter.com/_trwih

Instagram: https://www.instagram.com/_trwih

TikTok: https://www.tiktok.com/@_trwih

Web: https://trwih.com

Spotify: https://open.spotify.com/show/6aB0v6amo3a8hgTCjlTlvh

Apple: https://podcasts.apple.com/us/podcast/where-it-happens/id1593424985


SHOW NOTES

00:00 Sneak Peek

00:57 Loving Cold Exposure

05:36 Why Start-Ups are like Ice baths

07:30 Natalie’s First “Little” Business

13:57 Creating Products from Community

17:47 Community VS Audience

23:05 Generating Engagement & Creating Culture

28:40 The Messy Middle

37:50 Content to Grow, Build, or Sell

41:00 Optimizing Funnels and Adding Value

46:46 Building and Safeguarding the BossBabe Brand

54:05 The Laws for Community Building

58:50 Finding Natalie Ellis

1:00:42 Thanks for Listening

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