Complete Guide to AI Marketing (Vibe Marketing 101)

On this episode, I breakdown my comprehensive guide to "vibe marketing" - using AI tools and workflows to automate and enhance marketing efforts. I go over several practical workflows including creating viral AI videos, building AI personas for customer nurturing, generating audio content from text, and creating AI-powered business dashboards. The presentation emphasizes that understanding these tools provides marketers with a significant competitive advantage in the current landscape. Timestamps: 00:00 - Intro 01:27 - Overview of Vibe Marketing 03:30 - MCPs and Workflow Explained 06:45 - Creating faceless video content workflow 09:57 - One-click CRM with Gumloop 13:50 - Voice AI agents with VAPI 16:56 - Creating AI personas with Tavus 21:04 - Generating AI Podcast with String 24:13 - Building Business Health Dashboards with Sting 25:20 - Creating high-converting ads with Arc Ads 27:38 - Growing followers and email lists with short-form video Key Points: • Vibe marketing combines AI tools and workflows to create an unfair advantage in today's marketing landscape • The presenter shares multiple AI workflows including faceless video content creation, one-click CRM, voice AI sales agents, and AI personas • Tools like Claude, Gumloop, VAPI, Tavus, String, and Arc Ads are demonstrated with specific use cases • Short-form video content combined with comment-based email collection can rapidly grow followers and email lists Create winning ads with ‍AI Actors: https://www.arcads.ai/?via=community The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Amir to discuss how Cursor can function as a comprehensive interface for business operations beyond traditional coding. Through demonstrations of Model Context Protocols (MCPs), Amir illustrates how to automate financial reporting, conduct UX analysis, create marketing content, and perform QA testing—all within Cursor. The conversation highlights how this approach can dramatically improve productivity by eliminating the need to switch between different applications. Timestamps: • 00:00 - Intro • 01:03 - Overview of using Cursor beyond coding • 02:40 - Finance automation with Xero MCP • 07:58 - UX analysis using Playwright MCP • 14:37 - Sales/Marketing automation with Perplexity and Firecrawl MCPs • 23:51 - QA testing automation • 26:50 - Advice for non-technical users getting started with Cursor Key Points: • How Cursor AI can be used beyond coding to manage finance, analytics, design, and marketing tasks • Model Context Protocols (MCPs) allow seamless integration with third-party services like Xero, Playwright, and Perplexity • Automated workflows can handle accounting tasks, UX analysis, content creation, and QA testing • Different AI models serve different purposes: "thinking models" for planning and "agentic models" for execution LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: https://www.boringmarketing.com/ The Vibe Marketer - Join the Community and Learn:https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND AMIR ON SOCIAL Humblytics: https://humblytics.com/?via=community X/Twitter: https://x.com/amirmxt Youtube: https://www.youtube.com/@amirmxt Build, Ship, Market: https://buildshipmarket.com

Join me as I chat with Tod Sacerdoti about String, a platform that allows users to build AI agents through natural language prompts rather than complex visual workflows. Tod showcases several practical examples of automations, from monitoring Hacker News for specific terms to generating LinkedIn posts from blog content. The platform aims to make automation accessible to non-technical users while providing the power to solve complex business problems. Timestamps: 00:00 - Intro 01:03 - String Overview 01:49 - Agent 1: Monitoring Hacker News for MCP mentions 08:15 - Agent 2: Creating LinkedIn posts from RSS feeds 17:14 - Agent 3: Automating Google Analytics Summary 23:53 - Startup Idea: Building businesses on top of String 27:10 - Agent 4: Daily Automation Idea Generator 38:32 - Advice for getting started with String Checkout String: https://string.com Key Points: • String is an AI agent platform that builds AI agents using natural language instead of complex node charts • The platform allows users to create automations that monitor websites, generate content, and integrate with tools like Slack and Google Docs • String uses dynamic code generation to go beyond pre-built integrations, enabling more complex use cases • The platform follows a credit-based pricing model similar to other AI coding platforms The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND TOD ON SOCIAL String: https://string.com X/Twitter: https://x.com/tod?lang=en

Join me as I chat with The Boring Marketer to demonstrate how non-technical marketers can use AI tools like Cursor and Claude Code to build programmatic SEO strategies without coding knowledge. He walks through a complete workflow from keyword research to deploying a live comparison page for AI tools, showing how this approach can potentially generate thousands of targeted pages to capture search traffic. The demonstration highlights how AI is blurring the line between marketers and developers. Timestamps: 00:00 - Intro 01:35 - Cursor Overview 03:50 - Claude Code Overview 09:47 - Using FireCrawl MCP scrape website data 13:13 - Programmatic SEO Explained 15:25 - Benefits of Claude 4 Opus Max 17:48 - Using Perplexity MCP to find AI tool comparison keywords 22:44 - Creating a PRD for the project 24:58 - Using Claude Code for Programmatic SEO 29:21 - Why learn to use tools like Cursor 30:58 - Cursor + Claude Code vs n8n 40:06 - Cost of Claude Code 42:51 - Deploying the page to Vercel 45:28 - Reviewing Deployed Page Get Your Complete Financial OS at https://www.brex.com/sip Key Points: • James (The Boring Marketer) demonstrates how to use Cursor and Claude Code to build programmatic SEO pages without coding knowledge • The workflow combines MCPs (Model Control Protocols) like FireCrawl and Perplexity for research with Claude Code for implementation • James shows how to create a comparison page template for AI tools that can be replicated for thousands of keywords • The entire process from research to deployment happens within the Cursor environment using natural language prompts The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: https://www.thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND THE BORING MARKETER ON SOCIALX/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

On this episode, I provide an unsponsored review of GenSpark, testing its capabilities across multiple business applications. I evaluate the platform's ability to create investor decks, product demos, customer personas, and marketing strategies. While I was impressed with GenSpark's research capabilities and business-oriented content, the product had significant limitations in design quality and occasional content confusion. Timestamps: 00:00 - Intro 00:55 - Genspark Super AI Agent Overview 03:28 - Building Fundraising Deck 07:33 - Building Product Demo 10:46 - Generating Social Media Strategy 16:26 - Building Fundraising Deck Pt2 17:17 - Building Data Room 18:59 - Researching Ideal Customer Persona 21:52 - Mapping/Researching Distribution Channels 24:05 - Final Thoughts on Genspark 25:43 - Genspark does not have Self Service Subscription Cancellation Key Points: • GenSpark is a new AI agent platform that reached $36 million ARR in 45 days, adding almost $1 million daily • Greg tests multiple use cases including creating investor presentations, product demos, customer research, and distribution strategies • The platform shows strengths in research and content creation but weaknesses in design and image generation • At $25/month, GenSpark offers value for specific use cases but isn't a complete replacement for other AI tools The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

The exact MCP system to make Claude 10x more powerful : https://www.gregisenberg.com/claude-mcp Join me as I chat with Riley Brown about how to enhance Claude's capabilities with MCPs. He demonstrates practical applications including accessing Notion databases for content creation and using Glyph for automated thumbnail generation. While acknowledging the current setup process is somewhat technical, Riley emphasizes the significant productivity benefits and predicts these integrations will become more streamlined in the near future. Timestamps: 00:00 - Intro 01:08 - MCP Explained 04:36 -Why MCP’s matter? 08:42 - Docker's MCP Toolkit 10:34 - Notion - Claude MCP Integration 22:56 - Demo of Glyph Workflow for Thumbnail Creation 28:17 - How to be an AI Agent Orchestrator Key Points: • Riley explains how to use MCP (Model Context Protocol) to give AI agents like Claude access to external tools • Demonstrates integration with Notion databases and Glyph workflows through Docker • Shows how to create automated workflows for content creation and thumbnail generation • Discusses the importance of providing good examples and context to AI agents The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND RILEY ON SOCIAL Vibe Code App: https://apps.apple.com/us/app/vibecode/id6742912146 X/Twitter: https://x.com/rileybrown_ai Youtube: https://www.youtube.com/@rileybrownai

Join me as I chat with Jonathan Courtney to discuss the mechanics of a successful sales funnel. He explains how funnels work to transform cold prospects into customers by warming them up through a strategic sequence of offers. The conversation covers both self-liquidating funnels (where initial purchases cover ad costs) and webinar funnels, with practical advice on implementation for different business models. Timestamps: 00:00 - Intro 01:01 - Why Funnels matter 02:26 - Demo of Facebook Ad Library to find competitors' funnels 04:00 - Walkthrough of the actual funnel pages and sales process 20:35 - Discussion of webinar funnels for software products Key Points: • Jonathan shares details of a self-liquidating funnel that generated $180,000 upfront and approximately $300,000 on the backend in just two weeks • The funnel structure includes a low-cost entry product ($6.99 book) with strategic upsells that qualify potential customers for sales calls • Jonathan explains how to reverse-engineer funnels by identifying customer transformation goals and creating irresistible offers • Live webinar funnels are presented as an effective strategy for selling software products without requiring heavy discounting The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL X/Twitter: https://twitter.com/Jicecream LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/ AJ&Smart: https://ajsmart.com

I explorePerplexity Labs, the AI agent product from Perplexity. I test its capabilities across multiple use cases including creating film storyboards, generating sales leads, developing content strategies, and performing financial analysis. Throughout the demo, I am surprised at the quality and depth of the outputs, particularly the tool's ability to create visual storyboards and comprehensive business dashboards. Timestamps: 00:00 - Introduction to Perplexity Labs 01:18 - Film director AI Agent 07:04 - Salesperson AI Agent 11:11 - Content strategy Consultant AI Agent 20:13 - Financial Analyst AI Agent 24:08 - Salesperson AI Agent (pt2) Key Points: • I test Perplexity Labs' AI agents against other AI tools like ChatGPT, demonstrating its capabilities for various business functions • Perplexity Labs ($20/month) can create detailed film storyboards, sales lead lists, content strategies, and financial analysis • The tool generates comprehensive dashboards with actionable information, including contact details for potential clients The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

I share 17 practical methods for generating viable startup ideas in the AI era. The strategies focus on identifying pain points, tedious workflows, and manual processes that could be automated or improved with AI. These techniques can help both aspiring entrepreneurs seeking new ventures and established startup founders looking to expand their product offerings. Timestamps: 00:00 - Intro 01:48 - Method 1: Using ChatGPT to identify tedious workflows 06:08 - Method 2: Analyzing your ChatGPT history 09:11 - Method 3: Searching Reddit for tool requests 12:00 - Methods 4-7: Finding friction points and using Idea Browser 15:08 - Methods 8-11: Exploring niche groups and software review sites 19:13 - Methods 12-15: Learning from agency owners and job titles 24:06 - Methods 16-17: Finding opportunities in low-rated but high-usage plugins Key Points: • Use ChatGPT to identify tedious workflows in specific professions that AI could automate • Analyze your own ChatGPT history to find repeated prompts that could become products • Search online platforms (Reddit, Facebook, Discord) for people asking about tools that don't exist • Examine where you copy/paste between tools as these friction points represent startup opportunities • Browse service marketplaces like Upwork and Fiverr to find manual tasks ripe for AI automation The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

Join me as I chat with Jack Friks to discuss driving free traffic to mobile apps through organic social media marketing on Instagram and TikTok. He details a specific approach that involves creating a fresh account, studying successful content in your niche, and consistently posting while iterating on formats until finding one that generates significant views. Jack emphasizes that success requires patience, often taking 30-100 posts before finding a winning formula. Timestamps: 00:00 - Introduction and overview 01:52 - What viewers will learn from the episode 03:21 - Explanation of organic social media marketing approach 05:30 - How to find content ideas and formats 10:53 - Account warming and posting strategy 18:29 - Converting attention into actual app users 20:15 - Using AI to generate content ideas Key Points: • Jack Friks shares his journey from making zero to $20k/month using organic social media marketing for his mobile apps • The strategy involves creating a new account, finding viral content formats in your niche, and consistently iterating • Properly "warming up" a new account is crucial before posting content to avoid algorithm penalties • Converting views to app downloads requires strategic calls-to-action without making content feel like advertisements Link to Jack’s Guide: https://x.com/jackfriks/status/1856013303169847470 LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JACK ON SOCIAL X/Twitter: https://x.com/jackfriks Instagram: https://www.instagram.com/jackfriks Youtube: https://www.youtube.com/@jackfriks0