
My $500k Revenue Plan for Peace and Profit (Ep.118)
If you’ve been wondering what it actually looks like to plan out $500K in revenue without sacrificing your life, this episode is for you.
In this mid-year check-in, I’m pulling back the curtain on what’s really happening behind the scenes in my business... what’s working, what’s changing, and how I’m navigating the juggle of running a profitable business while also being present for my kids and home life.
I walk you through the exact way I’ve mapped out my revenue goals for the rest of the year and why I’ve made the decision to not expand my mastermind beyond 20 people, even though it’s nearly full. I’ve come to peace with that, and it’s part of a much bigger conversation around energy, sustainability, and doing business on your own terms.
In this episode, I share:
- Why I’m not relying on hope to hit my goals—and what I’m doing instead
- How I use really simple maths to reverse engineer my targets
- The reason I’m pivoting away from more high-ticket mastermind seats and what I’m introducing instead
- The real story behind low-ticket offers, and why they aren’t the golden ticket to six-figure months
- How I’m balancing ambition with capacity this year (and letting go of scaling just for the sake of it)
If you’re feeling like you’re at a crossroads, or maybe just tired of business strategies that don’t factor in real life, this is a grounded look at what it means to grow with intention.
I’d love to hear your thoughts, slide into my DMs and let me know what part hit home for you.
Links & Resources:
- DM me on Instagram: @robynbirkin
- Get on the waitlist for the Peace and Profit Mastermind
- Grab the 16 Hour CEO guide
- Keep an eye out for my new low-ticket offers, including Scalable Signature, dropping soon
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