Toys on Tap podcast

Ep. 231 Toys on Tap: From Airbrush to Kaiju: The Art & Legacy of Mark Nagata

7/7/2025
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On this episode of Toys on Tap, we dive deep into the incredible career of legendary artist and toy maker Mark Nagata, a pioneer in the world of sofubi and the creative force behind Max Toy Company. From childhood days obsessing over kaiju figures to airbrushing at the Academy of Art, Mark takes us on a wild ride through freelance illustration, Goosebumps covers, magazine publishing, and building a toy empire with his son Max.

Hear how a chance encounter with artist Kazuhiko Sano sparked a lifelong love for airbrush art.

Discover what it was like illustrating for Goosebumps and navigating the shift from traditional to digital.

Travel with Mark to Japan, where his heritage and passion for soft vinyl toys collide in powerful, personal ways.

This isn’t just a conversation; it’s a masterclass in resilience, reinvention, and radness.

On Instagram: @maxtoyco

This Episode is Sponsored by: Empire Blisters – Your go-to source for blister packaging! With 19+ styles and bundle deals, they’ve got everything you need to make your toys shine. Use code TOYSONTAP10 at checkout for 10% off. Patreon members get 20% off another reason to join!

Want to become a sponsor? Email: [email protected]

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