MassiveMusic's Roscoe Williamson on Taylor Swift’s Return to TikTok, Microsoft’s Menu Ads, and Political Ads Potentially Arriving to UK CTV

4/19/2024

The MadTech Podcast

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On this episode of the MadTech Podcast, Mat Broughton is joined by Rachel Smith and Roscoe Williamson, Global Creative Strategy & Innovation Director at MassiveMusic and Songtradr.

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MassiveMusic's Roscoe Williamson on Taylor Swift’s Return to TikTok, Microsoft’s Menu Ads, and Political Ads Potentially Arriving to UK CTV

The MadTech Podcast

More episodes from "The MadTech Podcast"

The Mars Agency’s Katrina Smart on Twitch’s Short-Form Video, Roblox’s Immersive Ads, and Social Media’s Soaring Ad Spend

Sport Design Australia’s Ryan Ellul on Harnessing Sports for Marketing and Investing in Longterm Brand Alignment

MadTech Daily: TikTok Appeals US Ban; DotDash Does OpenAI Deal

MadTech Daily: Disney Plus and Hulu Post First Profit; OpenAI Releases Deepfake Detector

MadTech Daily: Amazon Investing in Singapore, Wayve Receives Massive Investment

MadTech Daily: iPhone Sales slump; Sony and Apollo to takeover Paramount?

Behave's Lea Karam on EU vs Meta, X's CTV Ambitions and TikTok Lite

The MadTech Daily: Roblox adds ads; TikTok Gets Taylor Swift Back

MadTech Daily: Twitch Launches Short-Form Video Feed; OpenAI and Microsoft Sued by Eight US Newspapers

Swapfiets’ Amanda Gandolpho on Demystifying and Communicating Sustainability, Green Values, and Choosing Sustainable Partners