Mastering Your Sphere of Influence: Boosting Real Estate Success in a Shifting Market

In this episode of the *HyperFast Show*, the discussion centers on the critical importance of leveraging your sphere of influence (SOI) in the challenging real estate market of 2024 and beyond. With low inventory, high interest rates, and a decline in overall transactions, building a network of trusted clients and referrals becomes essential for sustainable business growth. The podcast emphasizes proven techniques for nurturing SOI relationships, from personalized outreach to systematic follow-ups, and offers insights into effective referral strategies. The host also highlights the value of joining modern brokerage models that provide added support, training, and financial incentives to accelerate success.   Do you want to partner with Billion Dollar Agents and top growth leaders at eXp realty? Text Dan Lesniak at 703-638-4393 to learn how Keri and Dan can help you take your real estate business to the next level.   - **Notable Discussion Points:**   - The ROI of SOI leads is often higher than other lead sources, especially in a low-inventory market.   - Practical tips for staying top-of-mind with SOI through personal touches like handwritten notes and social media engagement.   - Benefits of joining an innovative brokerage with mentorship, stock awards, and revenue sharing to further increase income potential.   **Notable Quote:**   “When you get a sphere of influence lead, the dollar you spend on nurturing that connection brings a bigger ROI than almost any other lead source out there.” - Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the HyperFast Agent Show, Dan Lesniak delves into the question of whether being part of a ground floor opportunity truly offers better prospects for real estate agents. Using eXp Realty as a case study, he argues that while the appeal of joining a new venture is tempting, the advantages of aligning with an established, profitable, and scalable company are far greater. Dan highlights eXp Realty's impressive growth to over 85,000 agents across 24 countries, its proven revenue-sharing model, and the stability it offers compared to newer, unproven companies that may face profitability challenges or potential failure.   Do you want to partner with Billion Dollar Agents and top growth leaders at eXp realty? Text Dan Lesniak at 703-638-4393 to learn how Keri and Dan can help you take your real estate business to the next level.   Points of Discussion   - **Misconceptions about Ground Floor Opportunities**: Dan discusses the belief that joining newer, smaller brokerages provides better opportunities and explains why this may not be true in practice.   - **Benefits of Established Models**: He emphasizes the importance of proven infrastructure, profitability, and scalability found in companies like eXp Realty, which can offer more reliable long-term benefits.   - **Risks of Unproven Companies**: Dan warns about the potential downsides of joining unproven models, including changes in economic structures, reduced agent benefits, and the risk of the company not surviving.   **Notable Quote:** "It takes work to build revenue share anywhere—if you’re going to pour years of effort into building something, you want to make sure the company will exist in its current form for years to come." -Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the *HyperFast Agent Show*, Dan Lesniak dives into the game-changing updates unveiled at eXp Con 2024. eXp Realty introduced several tools and programs aimed at boosting agent productivity and simplifying their work. Key announcements include the integration of Canva Pro for streamlined marketing, the rollout of the SISU platform for enhanced business analytics and accountability, and expanded revenue share benefits that make passive income more accessible to agents, especially those reaching key milestones. Dan highlights how these updates underscore eXp's commitment to supporting agents by partnering with proven technologies and expanding global reach.   Do you want to partner with Billion Dollar Agents and top growth leaders at eXp realty? Text Dan Lesniak at 703-638-4393 to learn how Keri and Dan can help you take your real estate business to the next level.   - **Free Access to Canva Pro:** A move to empower agents with industry-leading marketing tools. - **Launch of the SISU Platform:** Provides agents with business dashboards and accountability to optimize performance. - **Revenue Share Enhancements:** New incentives for capping and icon agents to unlock greater passive income opportunities.   **Notable Quote:**   "Real estate brokerages aren’t tech companies… I really like the eXp approach of partnering with the best service providers, which makes us agile and ready to pivot quickly."   WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of *The Hyperfast Agent Show,* Dan Lesniak shares five practical strategies for real estate agents to sustain a positive mindset, regardless of market conditions. With insights on focusing on controllable actions, practicing gratitude, and investing in professional development, Lesniak emphasizes the importance of keeping motivated and adaptable in a fluctuating real estate landscape. He encourages agents to surround themselves with a supportive community and to maintain a long-term vision, reassuring listeners that their resilience today will pay dividends in the future.   Do you want to partner with Billion Dollar Agents and top growth leaders at eXp realty? Text Dan Lesniak at 703-638-4393 to learn how Keri and Dan can help you take your real estate business to the next level.   **Key Discussion Points:** - The power of action-based goals to control mindset and productivity. - The importance of gratitude as a daily practice to elevate energy and client interactions. - Investing time and resources in professional growth, even when funds are limited.   **Notable Quote:**   "Focus on what you can control—the biggest things you can control are your attitude and your actions." WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the *Hyper Fast Show*, Dan Lesniak dives into seven cost-effective strategies for generating seller leads in real estate, offering practical insights to agents looking to grow their business without relying on expensive online lead services. He emphasizes methods such as leveraging one’s sphere of influence, producing community-focused content, and establishing partnerships with local businesses as effective means of building a lasting client base.   Want to partner with Billion Dollar Agents? Keri Shull and Dan Lesniak are top sponsoring agents at eXp realty. To learn more about partnering with them at eXp realty text Dan at 703-638-4393.   Key Discussion Points: - **Leverage Sphere of Influence**: Maintain regular, varied contact with personal networks through emails, postcards, calls, and events to reinforce relationships and ask for referrals.   - **Localized Content Creation**: Engage communities by sharing market updates, neighborhood happenings, and showcasing expertise on social media.   - **Social Proof and Storytelling**: Use testimonials and case studies to tell compelling client success stories, enhancing trust and credibility.   Notable Quote: “Facts tell, stories sell. When you share what challenges you solved for clients and how, you’re doing more than selling—you’re building trust.” WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the HyperFast Show, Dan Lesniak explores a critical decision for real estate agents: when and how to leave a team to start an independent career or their own team. Dan delves into signs that you might be ready for the change, such as reaching a plateau on your current team or craving more autonomy in your work. He also discusses the steps to ensure a smooth transition, from choosing the right brokerage to developing a robust prospecting and lead generation plan. Dan provides an insider’s perspective on leveraging platforms like eXp Realty for ongoing support and partnership opportunities through revenue share.   Want to partner with Billion Dollar Agents? Keri Shull and Dan Lesniak are top sponsoring agents at eXp realty. To learn more about partnering with them at eXp realty text Dan at 703-638-4393.   Bullet Points of Discussion:   - Key indicators that it's time to leave a team, such as income ceilings or desire for independence. - Essential steps for starting solo, including selecting a brokerage and setting up a CRM. - Importance of building a daily prospecting routine to ensure lead generation and steady growth.   Notable Quote:   "Before stepping out on your own, make sure you have a solid prospecting plan, as the number of leads you generate will be a major factor in your success." – Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the *HyperFast Agent Show*, Dan Lesniak explores the traditional real estate team model and how recent market shifts have challenged its profitability. He breaks down the rising costs of leads and reduced transaction volume, which have put pressure on large teams with high overhead. Dan introduces new team models that prioritize agent training, lead generation, and branding autonomy, which are becoming increasingly popular. These innovative structures allow for lower overhead, increased agent retention, and greater flexibility, offering team leaders a new path forward in today’s market.   Want to partner with Billion Dollar Agents? Keri Shull and Dan Lesniak are top sponsoring agents at eXp realty. To learn more about partnering with them at eXp realty text Dan at 703-638-4393.   Bullet Points of Discussion: - How the traditional real estate team model is being challenged by reduced sales and rising lead costs. - The benefits of empowering agents to generate their own leads and build personal brands. - The role of cloud-based brokerages and revenue share in supporting newer, more flexible team models.   Notable Quote:     "Empowering agents to generate their own leads and build their own business is the key to minimizing overhead and maximizing retention." – Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the HyperFast Agent Show, Dan Lesniak dives deep into the five key reasons why real estate agents often face slow months and provides practical solutions to overcome them. He explains how inconsistent lead generation and failing to follow up with prospects can lead to dry spells, but by implementing a proactive, multi-pronged marketing strategy, agents can keep their sales pipeline full. Dan emphasizes the importance of staying connected with past clients, building long-term relationships, and not relying solely on one source for leads. By balancing lead generation with consistent follow-up and marketing, agents can avoid the feast-and-famine cycle and create a more predictable flow of business. Whether you’re new to the industry or a seasoned pro, Dan’s insights offer valuable tools for agents to minimize those dreaded zero-income months.    Want to learn more about partnering with Billion Dollar Agents and top growth leaders at eXp realty, Dan Lesniak and Keri Shull? Text 703-638-4393 to talk to Dan   Points of Discussion   - The consequences of Inconsistent lead generation and the need for time-blocking daily prospecting activities. - The power of fast, frequent, and aggressive follow-up to convert leads into clients. - The necessity of a diverse, multi-channel marketing strategy to reach more buyers and sellers.   Notable Quote     "Your follow-up needs to be early, often, and aggressive—until they tell you to go away or you get the client." – Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the HyperFast Show, Dan Lesniak delves into the top seven mistakes real estate agents make during negotiations and how to avoid them. He emphasizes the importance of preparation, not letting emotions dictate decisions, and listening carefully to the other party. Dan also discusses the significance of setting realistic expectations for clients to prevent deal collapses and the critical need for agents to ask for commitments at key points in negotiations.   Want to learn more about partnering with Billion Dollar Agents and top growth leaders at eXp realty, Dan Lesniak and Keri Shull? Text 703-638-4393 to talk to Dan   Points of Discussion:   - The importance of thorough preparation before entering a negotiation. - Avoid focusing solely on price; other terms can heavily influence the outcome. - Setting realistic client expectations with market data to avoid misunderstandings.   Notable Quote:    “Guard your emotions. Stay calm, stay professional... even if the other agent is difficult to work with.” – Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z

In this episode of the HyperFast Agent Show, Dan Lesniak dives into the ultimate strategies for launching and selling real estate listings quickly and efficiently. He emphasizes the importance of pre-marketing tactics like leveraging off-market platforms, direct buyer outreach, and staging, alongside first-week tactics like open houses and broker events. Whether you're navigating a buyer's or seller's market, these tips are designed to help you generate interest, attract multiple offers, and sell homes faster—all while enhancing client satisfaction.   Want to learn more about partnering with Billion Dollar Agents and top growth leaders at eXp realty, Dan Lesniak and Keri Shull? Text 703-638-4393 to talk to Dan   Discussion Points:   - Using the exclusive Zenlist platform for off-market exposure. - The impact of well-executed staging, even in occupied homes. - How to make your open houses stand out with unique events like lifestyle photo shoots and educational panels.   **Notable Quote:**     “We don’t start selling the listing when we put it on the MLS—that’s actually the culmination of a lot of other work.” - Dan Lesniak WANT TO GET ACCESS TO ALL OUR HYPERFAST AGENT COURSES FOR A $1 TRIAL? Click here for a trial membership in the Our Inner Circle. KEEP UP WITH US HERE Website: https://hyperfastagent.com  Instagram: https://www.instagram.com/HyperFastAgent/  Facebook: https://www.facebook.com/HyperFastAgent/ Twitter: https://www.twitter.com/hyperfastagent  LinkedIn: https://www.linkedin.com/company/hyperlocal-hyperfast/    OUR OTHER EXCLUSIVE YOUTUBE CHANNELS  The Keri Shull Team: https://youtube.com/kerishullteam  Dan Lesniak - https://www.youtube.com/danlesniak    THE BOOK THAT HELPED 10K+ REALTORS https://amzn.to/2Mkm9Jp   GET DAN'S BEST SELLING BOOK FREE https://bit.ly/3dbiH3q    INTERESTED IN TAKING YOUR REAL ESTATE BUSINESS TO THE NEXT LEVEL?  https://bit.ly/3eLG97Z