The Show Must Go On - Rosa Campagna (Summit Presentation)

Happy Show Day. This bonus episode is the full audio of Rosa Campagna's presentation from the 2026 Sales Success Summit, The Show Must Go On. Rosa sells into the Toronto enterprise market for OneStream, where she was Rookie of the Year in 2024, Global Rep of the Year in 2025 at 428% of quota, and is at 138% of target this year. She has also been dancing and performing for about 25 years, and this talk is about what happened when she stopped keeping those two lives apart. She runs a deal the way a theater company runs a production: rehearsals that are real conversations about why you win and why you might lose, a backstage huddle fifteen minutes before show time, a pitch designed for the people in the room, and a postmortem with both the internal crew and the champion. Then a long audience Q&A on resistant teammates, stoic CFOs, and the buyer who will not give you a next step. Show notes, the full transcript and a link to the video of Rosa's presentation are at top1.fm/rosa2026

Taylor Britton is an enterprise account executive at UiPath, where he hunts new logos in the Fortune 500 and Global 2000 and finished last year at 495% of his number. His patch runs through retail, consumer goods and discrete manufacturing, and the year was anchored by a deal worth 3.1 million in total contract value that he and his team closed in ten months rather than the two years it could have taken. Taylor opens with the three things he credits most, tenacity and grit, resourcefulness and authenticity, and accountability, then gets specific about the mechanics underneath them. He reads pain as a wave measured in frequency and magnitude, explains the one-line email that looked like the end of the deal, and makes the case for day 2 ready, the idea that contract signature is roughly the halfway mark because value does not begin until adoption does. Along the way there is the Birmingham meeting that went off the rails, why customer knowledge beats product knowledge, and why champions turn up in procurement. Full show notes, the complete transcript and every link from this episode are at top1.fm/204

Stephen Oommen has 25 years of go-to-market experience across Microsoft, ADP and Outreach, and he now runs The Referral Effect, coaching sellers and sales leaders on turning relationships into revenue. He left an executive role, and the 70 to 80 hour weeks that came with it, to be a full-time father and build something of his own. That business cleared multiple six figures and turned a profit in its first year, and by his own estimate roughly 98% of the revenue across his entire career has come from relationships and warm referrals. This is the first Founder Led episode of Sales Success Stories, a new lane for founders who are still doing the selling themselves. Stephen lays out the three things that made the jump work, gets specific about the eight to twelve lead sources he runs and why communities are the most slept-on of them, and takes the story back to growing up as one of the few minorities in his Oklahoma school and later reclaiming the word chameleon as the empathy that now drives his referrals. Full show notes, the complete transcript and every link from this episode are at top1.fm/203

Elle Perez is Kaseya's Account Manager of the Year and now leads a team of strategic account managers there. She has been selling since 1997, starting in marketing at Anheuser-Busch before the company told her that moving up meant carrying a quota, and joined Kaseya five years ago as an individual contributor in strategic accounts. This conversation gets specific about the parts of account management that rarely get taught: treating customers as partners rather than accounts, leading with business outcomes instead of product features, and using executive alignment between two C-suites to reopen a stalled relationship. Elle also covers prioritizing a book of business without defaulting to the 80/20 rule, why she believes presence and body language are underrated, and the one habit she wants every seller to pick up this week. Full show notes, the complete transcript and links to everything mentioned: top1.fm/202

John Krause is the top sales performer at Promess and is currently transitioning into a player-coach leadership role. After building a reputation for winning new business in accounts others considered untouchable, he's now learning a new challenge: helping others succeed rather than simply replicating his own approach. This conversation explores the mindset behind sustained sales success, including learning from experienced sellers, using rejection as fuel, creating opportunities through referrals and relationships, and maintaining grit through inevitable setbacks. John also shares lessons from moving into management, building trust inside large organizations, and why genuine human connection is becoming even more important in an AI-driven world. Learn more at: https://top1.fm/

In this episode, Rosa Campagna tells us about what it actually takes to win at the highest level in enterprise and why patience, hospitality, and influence may be more important than any sales technique. Rosa Campagna is the number one top performing sales rep globally at OneStream Software for FY25, hitting 428% of quota attainment in one of the most competitive enterprise sales organizations in the market. She works with customers ranging from $4 to $40 billion in revenue and has built her success on three principles: knowing how people think and feel, mastering the internal sale, and refusing to put enterprise customers to bed in pursuit of short-term wins. Rosa came to sales by accident. She thought she wanted to be Samantha from Sex and the City, landing somewhere in PR and marketing. A theater kid at heart, she eventually found her way into consulting and professional services in the Salesforce ecosystem, survived multiple layoffs during a volatile period of acquisitions, and ultimately made the bet that she was better at selling a thing than selling the process to build one. That pivot to software sales at OneStream, combined with the mentorship of John Davis and a relentless show must go on mentality she calls the Rosa Factor, is what got her to the top of the global leaderboard. Learn more at top1.fm

This episode's guest is Patrick Donnelly, the top strategic enterprise AE at Nook. Patrick brings a founder's mindset to the field, he originally wanted to be a rock star or a startup founder, but found his creative calling in enterprise sales instead. Now three years in at Nooks, he has built the process, led the upmarket charge, and stayed at the top by doing the same things that got him there. Patrick shares a candid, practical playbook built on curiosity, humility, and the conviction that discovery is not a stage it is a lifestyle.   Learn more at top1.fm

Adam Wicks is a top-performing seller at Gainsight who has achieved extraordinary results, including a 600% year by combining precision, discipline, and creativity. In this episode, he breaks down a simple but powerful idea: sales is both art and math. On one side, there's the rigor - qualification, pipeline quality, risk management, and deal economics. On the other, there's the craft - understanding people, reading situations, and adapting in real time. Adam's approach is about operating in both worlds at once. The result is a more complete model of sales success: one that prioritizes internal alignment, deep curiosity, and human connection just as much as metrics and process.

Calvin Dennis is a Business Performance Advisor at Insperity and a long-time Chairman's Club performer who recently broke into the top 1% of nearly 600 sellers. With 19+ years in the same role, and 10 years prior as a customer, Calvin brings a rare long-term perspective to sales success. In this episode, Calvin shares how belief in what he sells, relentless curiosity, and long-term patience have compounded into extraordinary results, including a 703 worksite-employee year against a 300 benchmark. From surviving business failure to building a career as an "intentional individual contributor," Calvin offers a grounded, deeply practical blueprint for sustainable success in sales. Lern more at https://top1.fm/

Vicki Kovacs is the top-performing Expansion Account Executive at SysAid, finishing well above quota for two consecutive years. In this episode, Vicky breaks down how she treats her book of business like a CEO, why disciplined sales process matters more than ever, and how trust and relationships remain irreplaceable in an AI-driven world. She shares her journey from studying psychology to building a long-term career in enterprise tech sales, along with the frameworks, habits, and mindset that fuel her success. From MEDDPICC and discovery to internal relationships and going the extra mile, Vicky offers a practical blueprint for sellers who want to move from "good" to truly great. Lern more at https://top1.fm/