REV (Real Estate Vision) podcast

RESR #321 - TikTok with Margot Ettedgui

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Margot Ettedgui is an entrepreneur, educator on mortgages/real estate, and general manager of Triangle Companies.

Before she got a taste of mortgages and real estate, Margot wanted to work around the fashion industry in fashion merchandising. In fact, she went to college for it but realized that she had to drop out as she didn't think that the fashion industry would fulfill her ambitions and goals.

Real estate and the mortgage industry have close similarities in terms of business to fashion merchandising.

Having a close relationship with her father, who is the CEO of Triangle Companies, brought her into the business. Margot has been working there ever since, moving up the ladder to general manager and expanding the business!

Margot Ettedgui has gained a lot of experience and knowledge, which he shares on her social media platforms like Tik Tok and Instagram. It is something that the younger generation should really learn and understand.

In today's episode, We dive deeper into Tik Tok as a means of reaching your target audience.

In this episode, you'll learn...

  • What is Tik Tok?
  • How does it work? 
  • Creating suitable content for Tik Tok.
  • Indirect targeting of large clients through the younger demographic.
  • Tik Tok's precise targeting algorithm. 

Links and resources mentioned in this episode.

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