Brands are Erin's business, and people are her fascination. She’s spent the better part of the past two decades uncovering the human side of commerce in an agency setting, but when presented with the opportunity to leave her position and launch a new brand from scratch, she eagerly stepped into the unknown. Months later, COVID-19 swept the globe. Throughout this episode, Erin and Rick discuss the unique opportunities Erin took advantage of in order to build a brand during the pandemic. Tune in to hear about Erin’s defining moments!
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