Product Mastery Now for Product Managers, Leaders, and Innovators podcast

505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD

9/9/2024

Product Mastery Now for Product Managers, Leaders, and Innovators

0:00

49:29

Questions product managers ask me about how to improve innovation Watch on YouTube TLDR Product managers are pivotal in driving innovation within organizations. Today I’m answering common questions I get asked about product innovation and management, including: Supply-side vs. demand-side innovation The Business Model Canvas Strategic planning Portfolio management Project selection criteria I also discuss […]

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510: How to use these AI tools to create a product brief – with Brian Collard
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How product managers can use AI to work more efficiently Watch on YouTube TLDR AI is changing how we manage products and come up with new ideas, giving us new tools to work faster and be more creative. AI can help in many parts of making a product, from research to writing product plans and […]
509: Prototyping mastery for product managers – with Matthew Wettergreen, PhD
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Insights for product managers from a professor teaching engineering design and prototyping Watch on YouTube TLDR The value of starting with simple, low-fidelity prototypes The importance of focusing on the problem before jumping to solutions The need for making well-supported decisions throughout product development Real-world examples of how prototyping leads to innovative solutions Introduction In […]
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508: The practices of the most innovative companies – with 2024 Outstanding Corporate Innovator winner
9/30/2024
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DFW Airport’s journey to winning PDMA’s 2024 Outstanding Corporate Innovator Award Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Jodie Brinkerhoff, VP of Innovation at DFW Airport, about DFW’s journey to winning PDMA’s Outstanding Corporate Innovator (OCI) Award. The discussion covers DFW’s approach to airport innovation, including their dedicated innovation […]
507: Navigating the second product problem – with Greg Coticchia
9/23/2024
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To survive, your company must sell multiple products Watch on YouTube TLDR In this episode, I’m interviewing Greg Coticchia, an experienced CEO and product management expert. The discussion focuses on the challenges and strategies involved in expanding from a single product to multiple products. Key points include: Why companies have to expand to multiple products […]
506: Everyday practical innovation – with Jerry Fix and Terry Carroll
9/16/2024
39:51
What product managers need to know about the Targeted Innovation Process Watch on YouTube TLDR The Targeted Innovation Process is a practical framework that helps product managers drive innovation in their organizations. This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. The process has five main steps: […]
505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD
9/9/2024
49:29
Questions product managers ask me about how to improve innovation Watch on YouTube TLDR Product managers are pivotal in driving innovation within organizations. Today I’m answering common questions I get asked about product innovation and management, including: Supply-side vs. demand-side innovation The Business Model Canvas Strategic planning Portfolio management Project selection criteria I also discuss […]
504: Market Research for Product Innovation – with Chip Chomyn
9/2/2024
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Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods. He covers the “double diamond” approach, how to talk […]
503: AI is coming for your culture and product team – how to get ready – with Tiffany Prince
8/26/2024
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The future of culture and teams in the age of AI – for product managers Watch on YouTube TLDR: AI is reshaping how we work, especially in product management. In this episode, Tiffany Price explains how AI affects workplace culture, team dynamics, and leadership. Key points include: Adapting organizational values for the AI era Building […]
502: Use LAUNCH Code to ease the overwhelm when launching a B2B product – with James Whitman
8/19/2024
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A guide to successful product launches – for product managers Watch on YouTube TLDR The LAUNCH framework, created by James Whitman, offers a complete approach to successful product launches. It has six main parts: Listen to your clients, Assess the opportunity, Unify the team, Navigate the launch, Control the risks, and Hone the process. This […]
PDMA2024: The Inspire Innovation Conference for Product Managers, Leaders, and Innovators – with Spike and Bill
8/12/2024
43:42
Why product managers need to attend the longest running innovation conference Watch on YouTube TLDR The Product Development and Management Association (PDMA) Inspire Innovation Conference, on September 14-17, 2024 in St. Louis, MO, offers product managers and innovators a unique chance to grow professionally. Why Professional Development Matters for Product Managers For product managers, ongoing […]

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505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD

Product Mastery Now for Product Managers, Leaders, and Innovators

More episodes from "Product Mastery Now for Product Managers, Leaders, and Innovators"

510: How to use these AI tools to create a product brief – with Brian Collard

509: Prototyping mastery for product managers – with Matthew Wettergreen, PhD

508: The practices of the most innovative companies – with 2024 Outstanding Corporate Innovator winner

507: Navigating the second product problem – with Greg Coticchia

506: Everyday practical innovation – with Jerry Fix and Terry Carroll

505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD

504: Market Research for Product Innovation – with Chip Chomyn

503: AI is coming for your culture and product team – how to get ready – with Tiffany Prince

502: Use LAUNCH Code to ease the overwhelm when launching a B2B product – with James Whitman

PDMA2024: The Inspire Innovation Conference for Product Managers, Leaders, and Innovators – with Spike and Bill