PODCAST: How Music Video Promotion Breaks Artists With Hip Video Promo's Andy Gesner

In this podcast, I talk to Ben Lieber a designer, director, creator, and musician behind the group Marigold. We discuss: ► Creating music videos on a budget that come out amazing ► How to collaborate with artists as an artist yourself ► The different aspects that go into an album roll out's design and creative direction. ► Behind the development of the visuals creative direction of Seaway's new album Big Vibe ► How his group Marigold has changed for their upcoming LP. ► Ben's favorite affordable tools for making creative content ► Ben's website: https://www.benjaminlieber.net/ ► Seaway "Big Vibe" https://www.benjaminlieber.net/seaway ► Barely Civil "Bottom of the Lake" https://www.youtube.com/watch?v=kwYOgocG4Qc ► The Bluechips "Deception" https://www.youtube.com/watch?v=pV3UfeT9-C0 ►Marigold - https://open.spotify.com/artist/3snKRklbclbHPIT9vPfnqu?si=QbzmbYKITveBkWZn55PmBA ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I discuss the music marketing ideas around whether you should release a song every week like breakout music artist Russ. We discuss: ► Why an artist would release a song every week ► How To Balance quantity versus quantity ► How your genre determines this ►How to release a song every week the right way to take advantage if algorithmic advantages ►My video on How Rick Rubin Produces The Biggest Musicians In The World https://youtu.be/9_vU30lkjQI ►My video on How To Tell Stories Around Your Music https://youtu.be/HmO0CnBqbtE ►My video on My Music Release Strategy https://youtu.be/BLRAVkq8yDA ► My video on SWOT Analysis To Figure Out Your Strengths https://youtu.be/5gRzr8Zwi-4 ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I discuss why I think that using Spotify Artist Playlists is the most underrated way to build a fanbase for artists with less than 10,000 fans. I break down: ► How to use Spotify Artists Playlists to grow your Spotify streams, Instagram followers and Twitter followers. ► Why this helps build your community and grows your fanbase the right way ► How to find great emerging artists to put on these playlists. ►My video on Spotify Best Practices To Get Considered For Playlists https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVqLRx08IfLLPGa_UBjtZ4m ►My video on How To Find A Community Of Music Fans, Collaborators & Tastemakers https://youtu.be/VqVLpNp1uQI ►How To Get On Spotify Playlists https://www.youtube.com/playlist?list=PL0i-5Ujnd4VXL_cmWxKNOJZOMt4RCBdTW ► My video on why Facebook ads suck for promoting your music https://youtu.be/ZouDNY_6Mr0 ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I discuss why you need to research who you collaborate with to make sure your music goes as far as it can. I break down: ► Why it's important to research who you collaborate with ► How to research collaborators ► How to see rejection from potential collaborators. ►My video on How To Find A Community Of Music Fans, Collaborators & Tastemakers https://youtu.be/VqVLpNp1uQI ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I talk about my favorite music podcasts including podcasts on record production, songwriting, music making and music business/management. Here they are in order of appearance in the video: ► The New Abnormal - https://podcasts.apple.com/us/podcast/the-new-abnormal-with-molly-jong-fast-rick-wilson/id1508202790 ► Killed By Desk - https://pods.link/88bs0jz0tmxnw ► Punk Rock MBA - https://podcasts.apple.com/us/podcast/the-punk-rock-mba/id1492314881 ► Music Business Podcast - https://podcasts.apple.com/us/podcast/music-business-podcast/id1451558910 ► Music Business Worldwide - https://podcasts.apple.com/us/podcast/the-music-business-worldwide-podcast/id1017420111 ► Your Band Sucks - https://podcasts.apple.com/us/podcast/your-band-sucks-at-business/id1512274929 ► Landed - https://podcasts.apple.com/us/podcast/landed/id1487390221 ► Tape Op - https://podcasts.apple.com/us/podcast/tape-op-podcast/id1196134359 ► URM Academy - https://podcasts.apple.com/us/podcast/unstoppable-recording-machine-podcast/id1111780628 ► Best Friends with Sam Pura - https://podcasts.apple.com/us/podcast/best-friends-with-sam-pura/id1199689003 ► Noise Creators - https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 ► Hanging Out With Audiophiles - https://podcasts.apple.com/us/podcast/hanging-out-with-audiophiles/id1279148418 ► Working Class Audio - https://podcasts.apple.com/us/podcast/working-class-audio/id919266944 ► Recording Studio Rockstars - https://podcasts.apple.com/us/podcast/recording-studio-rockstars/id1039639115 ► Making Vinyl - https://podcasts.apple.com/us/podcast/making-vinyl-masterdisk/id1474036883 ► The Mastering Show - https://podcasts.apple.com/us/podcast/the-mastering-show/id1095931813 ► Song Exploder - https://podcasts.apple.com/us/podcast/song-exploder/id788236947 ► And The Writer Is - https://podcasts.apple.com/us/podcast/and-the-writer-is-with-ross-golan/id1197924737 ► Tape Notes - https://podcasts.apple.com/us/podcast/tape-notes/id1249834293 ► Inside The Album - https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 ► Switched On Pop - https://podcasts.apple.com/us/podcast/switched-on-pop/id934552872 ► Talkhouse - https://podcasts.apple.com/us/podcast/talkhouse-podcast/id877672766 ► Broken Record - https://podcasts.apple.com/us/podcast/broken-record-rick-rubin-malcolm-gladwell-bruce-headlam/id1311004083 ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I discuss why pre-saves are bad for your music promotion and why they don't do what you think they do. I break down: ► Why pre saves are bad for boosting listens on Spotify ► Why Spotify squander your promotions ► Why it's impossible for pre saves to help you get on Spotify playlists Andrew Southworth's video of us talking - https://www.youtube.com/watch?v=cbDZTUUSEV8&t=73s Why Teasing Your Songs Is Bad Music Promotion - https://youtu.be/NarYQzfTM54 What To Do Instead Of Pre-Saves - https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I talk to Hip Video Promo's Andy Gesner about video promotions and what that means. I break down: ► Premiers for videos and what video promotion is outside of YouTube ► Promoting to TV channels, Roku boxes and stores in the mall ► What video promotion actually is and how it differs from music video publicity. ► Find Andy & Hip Video Promo @ https://www.hipvideopromo.com/ https://twitter.com/hipvideopromo https://instagram.com/hipvideopromo https://www.youtube.com/user/hipvideo ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I discuss the wisdom Rick Rubin gives for musicians and how he produces the best artists in the world. I break down: ► Rick Rubin's philosophies on how to make great music ► The guidance Rubin gives the biggest musicians in the world ► The advice he gives Vampire Weekend, The Dixie Chicks & Kanye West on their creative qualms ► What Rick Rubin sees in the artists he wants to work with. ► How Rick Rubin employs other producers so he can make great records ► Rick Rubin's Production techniques. Mike Edison's article The Art of the Heel https://thebaffler.com/salvos/the-art-of-the-heel-edison The rest of this series on What Musicians Can Learn From The Best Artists In Music Today https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVMxhUZ0WjGbMHKhd16Yh4W ►Thanks for checking out my channel please subscribe and tell a friend! ►My playlist on How To Go From Zero To Ten Thousand Fans https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this video, I have a conversation with the music artist M.A.G.S. aka Elliott Douglas about his music and how he has found a following for his music . We discuss: ► His history in music ► Colors in music ► His path through YouTubers to fans for his music ► How his girlfriend got him a manager ►Stream his new single "Smile" https://song.link/us/i/1534236464 ►Thanks for checking out my channel please subscribe and tell a friend! ►If you enjoyed this video there's a whole playlist of videos just like this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K ►Leave a comment with any questions you have and I will answer it in a future video. Links: 🎛 Mix Or Master A Song With Me: http://foundsoundation.com/ 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/

In this podcast I talk to Paul Besch an amazing producer from Buffalo, NY where he operates Quiet Country audio and records groups like Made Violent, Fernway, and SMUG. ►Thanks for checking out this podcast please subscribe and tell a friend! ►My playlist on how musicians grow their fanbase from zero to 10,000 fans. this https://www.youtube.com/playlist?list=PL0i-5Ujnd4VVckEVaE1_RUcLzPF8U680K Links: 📘 My Book On Building A Fanbase: Get More Fans: The DIY Guide To The New Music Business https://amzn.to/36JVZ9T 📘 My Book On Making Great Music: Processing Creativity: The Tools, Practices And Habits Used To Make Music You're Happy With https://amzn.to/35pdGv7 🖥 Learn More About Me: http://www.jessecannon.com/ 🎧 Noise Creators Podcast: https://podcasts.apple.com/us/podcast/noise-creators-podcast/id1064241586 🎧 Inside The Album Podcast: https://podcasts.apple.com/us/podcast/inside-the-album/id1428972199 🖥 My Courses On Mixing & Mastering: https://www.creativelive.com/instructor/jesse-cannon 📱 Instagram: https://www.instagram.com/jessecannon/ 📱 Twitter: https://twitter.com/JesseCannon ⌨️ I host a forum that is only helpful tips and advice for DIY Musicians, no scammers, negativity and useless information: https://www.facebook.com/groups/MusformationDIY/