#19 — Addie Johnson

Justin Dauer is a lifelong student and practitioner of design. He was the VP of design at CVS Health a top 10, Fortune 500 company. He’s the author of two books and the founder of Anomali, his own design consultancy. In this episode, Justin and I talk about The importance of being a life-long learnerDesigning during the dot-com eraGrowing a design team with a focus on human connectionThe importance of putting yourself in environments where you can find meaning and do your best workIn-person vs remote work. Pros and cons.Connect with Justinhttps://www.linkedin.com/in/pseudoroom/https://twitter.com/pseudoroomJustin’s agencyhttps://www.anomalibydesign.com/Get the bookshttps://www.in-fulfillment.com/https://www.the-culturebook.com/Justin’s recommended pizza in Chicagohttps://pequodspizza.com/chicago/

Addie is a designer based in Richmond, Virginia. In this episode, we chat about tools to organize our work, her experience as a brand designer before switching to UX, and he fascinating work on the branding for October Audio guitar pedals.Addie’s case study on October Audio’s branding → https://addiejohnson.com/projects/october-audioOctober Audio’s website → https://octoberaudio.com/

Peter Gregersen is the co-founder and Chief UX Designer of MobilePay. MobilePay is Denmark’s largest mobile payments app with more than 90% of the market. In this episode, you’ll hear about Peter’s challenges and successes and his approach to design.If you’re into FinTech, this episode is definitely for you. 

Jonathan is a Webflow developer from Sweden. We spoke about the value of hands-on experience for accelerated learning and how YouTube and online content are great, free alternatives to formal education in creative fields.Connect with Jonathanhttps://twitter.com/JonathanForshttps://www.forsjonathan.com/

Ross Chapman is the Head of Design at Obodo. In this episode, we talk about using workshops as a way to collaborate with clients and gather feedback, the importance of moving fast in the startup world, and using Airtable to manage your day-to-day operations. Ross' newsletter → https://www.linkedin.com/newsletters/product-design-by-ross-chapman-6861746713904889856/Obodo's website → https://www.obodo.co.uk/The Product Design Podcast by Obodo and Ross → https://open.spotify.com/episode/20E9DA9zY7pZrZ1MsmAeHv?si=MxwejzK8RvahZVxFE-G-ww

I had the honor to chat with Jared Spool, one of the most recognized names in UX. In this episode, Jared walks me through the beginnings of usability and what the early usability tests looked like. 

Resonant Design is a Berlin-based design agency specialized in interfaces for music production.In this episode, we talk about their product design process, taking inspiration from the physical world, and the advantages of being specialized in a well-defined niche.GUESTSSimon MartinFabian RufHauke ScholzHIGHLIGHTS00:00 Intro08:00 Starting Company & First Clients11:00 Market Research & Validation13:00 Desktop Music Production & Hardware18:00 Product Design Process20:00 Specific Ux Expertise25:00 Design & Visual Language27:00 Deconstructing The Real World30:00 Tools Blenda, Adobe Ai, Figma33:00 Sprites36:00 Designing For Stage40:00 Testing48:00 Future Of Ux In MusicCONTACTresonant.designBehanceLinkedIn

Bao Vo is a musician and visual artist based in Los Angeles, California. In this episode, we talk about the importance of clearly communicating your ideas. Whether as an artist, musician, UX designer, or entrepreneur. CONNECT WITH BAOheyitsbao.commingping.comwww.linkedin.com/in/baovocreativeLISTEN TO THE PODCASTSpotify http://spoti.fi/3p0eC1GApple http://apple.co/3jso39bGoogle http://bit.ly/3aNPsOQ----CHAPTER MARKERS00:00 Intro 09:45 Ad Agencies & Digital 19:00 Good Design Is Accessible 26:00 Attention To Detail 33:00 Catching Typos. Using Editors 39:00 Providing Design Feedback. Respect Their Talent, Act As A Partner, Be Concise 44:00 Explaining Design Concepts To Clients – Connect To What They Care About 48:00 Be A Better Communicator - Deliver The Key Concepts Firsts 55:00 How Design And Communication Improves Creative Expression---ABOUTWelcome to the Growing Design Podcast. A show dedicated to helping you grow as a UX designer. I’m your host, Ed Orozco - a designer based in France.I write regularly about UX design in my blogedorozco.com/blogLearn morehttps://www.growingdesignpodcast.com

Walker Raigh is a design director and podcast producer. In our conversation, we talk about the advantages of creating relationships with your prospects to ramp up your business development efforts. Among other things, we talked about networking, the law of reciprocity, and sharing your "secret recipe" with prospects to build relationship leverage. LISTEN TO THE PODCASTSpotify http://spoti.fi/3p0eC1GApple http://apple.co/3jso39bGoogle http://bit.ly/3aNPsOQ----CHAPTER MARKERS00:00 Intro 02:00 Story of Agency 04:00 Chamber of Commerce Networking and Reciprocity 06:00 Give Away Your Recipe and Leverage  10:00 Focus on the Good Clients 11:00 Format - Very Personal Free Sessions 12:00 Packaging Your Expertise  14:00 Switching From Advertising and Branding to UX 21:00 Message  26:00 Client Skipping Research 33:00 Building Teams and Design Ops 37:00 the One Trait  39:00 Interviewing and the School of Life 42:00 The Scratch and Sniff Podcast---CONNECT WITH WALKERhttps://www.walkerraigh.com/https://www.instagram.com/scratchandsniff_podcast---ABOUTWelcome to the Growing Design PodcastWhere we help you grow your design agencyIf you want to learn how to - How to price your services- How to sell your expertise- And how to attract the right type of clientsYou've come to the right place. I’m your host, Ed Orozco Learn morehttps://www.growingdesignpodcast.com

Jinny Oh is the founder of WANDR, an award-winning, and fully-remote UX design agency.CONNECT WITH JINNYhttps://wandr.studiohttps://jinnyoh.com/https://www.linkedin.com/in/jinnyohh/----ABOUT THE PODCASTWelcome to the Growing Design Podcast, where we help you grow your design agencyIf you want to learn how to - How to price your services- How to sell your expertise- And how to attract the right type of clientsYou've come to the right place. LISTEN TO THE PODCASTSpotify http://spoti.fi/3p0eC1G​Apple http://apple.co/3jso39b​Google http://bit.ly/3aNPsOQ​---ABOUT EDI'm Ed Orozco. I help UX agencies become more profitable by better pricing their services, streamlining their processes, and selling their expertise. Resources on growing your design agency https://www.edorozco.com/