Freight Efficiency with NACFE‘s Mike Roeth & Friends podcast

Ep. 144: Katerina Jones – Fleet Advantage

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Katerina Jones, chief marketing officer at Fleet Advantage, talks about 20-year career in marketing, the beauty of marketing, and about tying the whole concept of TCO to metrics. She also talks about the benefits of leasing, keeping up with the explosion of data, determining when the time is right to adopt a new technology, the importance of having a plan for asset replacement and what she loves about the trucking industry.

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