
This week I’m pulling back the curtain on one of the most unique projects Mossy Oak has ever launched, Second Season. Back when the show first aired on the Golf Channel, the idea of blending golf and hunting audiences was anything but a sure thing. Looking back now, it seems obvious. Back then, it felt a little crazy. Somehow, through a lot of hard work and great people.. it all came together.
This week I’m sharing the story behind the show, the people who made it happen, the challenges we faced, and why the crossover between golf and hunting was far more significant than most people realized. There are a few behind the scenes stories in here that I think you’ll enjoy.
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