Executives: Your Personal Brand Matters More Than You Think, Episode 117

The winter solstice isn't just the longest night of the year; it's a sacred opportunity to reflect, release, and welcome in the light. In this episode, I share 3 powerful practices to honor the darkness within and harness this powerful time to set intentions for the year ahead. Here’s what you’ll discover: The Power of Ritual: Understand how rituals can transform your energy and help you navigate the changes ahead in 2025. Sitting in the Dark: Embrace the stillness and process feelings of grief and loss—this is where true growth begins. Candle Rituals: Learn how to use the symbolism of light and dark candles to reflect on what you’re letting go and what you’re inviting in. One listener shared: “Lisa reminded me that it’s okay to sit with my feelings. I’ve started my own winter solstice rituals, and it’s been a transformative experience!” Embrace the light within you, Lisa ****** Download the first 4 chapters of my best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn   "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

Ready to design a personal brand that lights you up and leaves a lasting impact? Join me on January 2, 2025 for the Design Your Year Workshop, where we’ll spend three days creating a vision that aligns your personal brand with your values and future goals > https://bebrightlisa.com/vision-2025/ Personal branding is aligning who you are with the future you’re building. In this episode, we dive deep into creating a personal brand that reflects your core values and feels authentic to who you are, not just today, but in the vision you’re creating for years to come. Here’s what you’ll learn in this episode: What Personal Branding Really Means: It’s not about aesthetics—it’s about energy, values, and the impact you’re here to make. Why Authenticity Matters: How showing up as your truest self attracts the right people and opportunities into your life. The Future Focus of Branding: A personal brand is about building a foundation for your vision. What legacy or feeling do you want to leave behind? Practical Steps to Align Your Brand: Exercises to help you identify your values, embody your vision, and show up in alignment every day. My client shared: “Your work helped me discover the values I want my brand to embody, and now I wake up every day feeling aligned with my goals. I’ve never felt more like myself!” ****** Download the first 4 chapters of my best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

Ready to step into a year that reflects who you truly are? Tune in for actionable tips and join me on January 2nd for the Design Your Year experience—your chance to create a vision that fuels your soul. Get your ticket here. Are you spending your time, money, and energy in ways that reflect your values? With the new year approaching, it’s the perfect time to redefine success and design a 2025 vision that aligns with what matters most. If you’ve ever found yourself burning out while chasing success or feeling like your achievements don’t truly fulfill you, this episode is for you. Let’s start by asking the hard questions and making intentional shifts toward a life of clarity, purpose, and joy. Today, I talk about: Aligning Your Resources: How the way you spend your time, money, and energy reveals your true priorities—and how to bring them into alignment with your core values. Identifying Core Values: A practical exercise to uncover the values that drive you and how they can serve as your decision-making compass. Practical Changes for Big Impact: How small, intentional shifts in your schedule, spending habits, and energy allocation can lead to transformative results. Creating a Vision for 2025: An invitation to the Design Your Year experience, where we’ll craft a vision rooted in values, purpose, and fun. One client shared: "Lisa’s guidance has helped me reclaim so much personal time and energy. My schedule is clearer, and I’m finally focusing on my well-being while pursuing exciting new initiatives." See you on the pod next week! Be bright, Lisa   ****** Download the first 4 chapters of my best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn   "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

Meet my guest, former COO of the mega-brand Bossbabe and my past client, Marissa Liesenfelt. She shares her incredible journey from corporate success to finding her clear vision. Marissa spent years excelling in her field but ultimately felt unfulfilled, realizing that her “checked boxes” weren’t lighting her up. Through surrender, self-discovery, and a series of bold life choices, Marissa went from feeling stagnant in Chicago to building a fulfilling coaching business in Europe. She shares her journey of stepping away from structured corporate roles, facing the unknown, and discovering a life aligned with her true vision. Key Insights for Entrepreneurs: Finding and Trusting Your Clear Vision: How Marissa recognized that a successful career on paper wasn’t fulfilling her in real life and the steps she took to clarify her true purpose. Letting Go of Control: Why Marissa, a self-identified planner, learned to release control and trust her intuition, leading to more aligned opportunities and friendships. Identifying Time-Wasters in Business: The common pitfalls Marissa sees with founders, such as over-focusing on admin work, avoiding delegation, and failing to prioritize visibility. Scaling with Energetic Alignment: Why combining personal energy and self-belief with strategy creates real impact and how Marissa is using this in her own business to help female founders grow with ease. Be prepared for an honest, insightful conversation about life’s twists and turns—and what it truly takes to create success on your own terms. ****** Download the first 4 chapters of my best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn   "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

+ Join me on January 2, 2025 for Design Your Year: A Vision Experience for a Purposeful, Profitable, and Aligned 2025 http://www.bebrightlisa.com/2025 In this episode, we’re diving into creating a vision for 2025 that’s sensory-rich, purpose-driven, and completely YOU. As the year winds down, let’s look ahead—not with a boring checklist, but with a vision that you can see, hear, and feel. Because when your vision feels real, you’re way more likely to make it happen. If you’ve been feeling like it’s time for a “mental reset,” this is your chance to hit CTRL + ALT + DELETE on what didn’t work in 2024 and start dreaming big for 2025. Let’s create a future that’s not just about goals but about experiences that align with who you are. In this episode, I talk about: Sensory visioning: creating a 2025 that feels real with sights, sounds, and textures. Building out your ideal day in detail—from the colors to the soundtrack to the surroundings. Using sensory elements to ground your vision in something you can connect with daily. A preview of the Your Signature 2025 Vision Webinar, where we’ll go deep into this process together. Join me as I guide you through the steps to craft a vision that doesn’t just look good on paper but feels authentic and meaningful in your daily life. Be bright, Lisa ****** Download the first 4 chapters of my best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn   "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

In this episode, I’m diving into the journey from self-gaslighting to building new patterns of positivity through powerful affirmations. After last week’s episode, your responses blew me away, and it’s clear that more of us need these tools in our everyday lives. I’m sharing what’s worked for me and, of course, some science-backed wisdom from Dr. Caroline Leaf on how our brains respond to intentional thought. Today I talk about: Spotting the signs of self-gaslighting and how it sneaks into our lives. Using positive affirmations as more than feel-good words—learning how to make them stick. The science behind affirmations and how Dr. Caroline Leaf’s work on neuroplasticity sheds light on changing our thought patterns. My clear vision process, beginning with “eliminate ambiguity” and moving toward real clarity and change. If you’re tired of those old, nagging thoughts and ready to replace them with new, powerful beliefs, this episode is for you. Let’s work together to uncover the patterns that need to go and start building a mindset that aligns with who you truly are. Listen in to learn how I’m doing it and how you can too. ++++++++++ Download the first 4 chapters of best-selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn   "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

In this deeply personal episode, I dive into a raw and honest exploration of a year marked by setbacks, self-discovery, and the struggle to find my way back to clarity. As a mindset coach, it’s ironic to admit that I struggled with mental health, but it’s important to share my truth, vulnerabilities, and the lessons learned along the way. Today I talk about: The irony of losing clarity as a mindset coach and the journey to regain it. How the sudden closure of a PR campaign led to unexpected emotional and financial setbacks. The importance of self-care rituals and routines in healing from depression. A raw and honest reading from my journal, where I visualize and describe what depression looked like for me. Join me as I share my story, my struggles, and the steps I took to reconnect with myself, hoping it resonates with those navigating similar paths. Be bright, Lisa ****** Download the first 4 chapters of best selling book: Find Your Clear Vision for free! Go to my website Follow me on Instagram Connect with me on LinkedIn ****** "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the show's page: Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa

When it comes to you stepping in front of your phone’s camera and posting a video of you sharing your business or expertise my guess is that voices pop into your head telling you that it’s not proper to talk about yourself, you should be humble, then fear disguises itself as the judge and jury secretly (or not so secretly), holding you captive from expressing and building your personal brand online.   Today, we unveil the lie that fear whispers in our ears—the falsehood that self-judgment and looking silly online is a reason NOT to build your personal brand.   In this episode, I share:  What's holding you back. Identifying your paradox pattern. The truth behind the self-help narrative. And, 6 new mindset shifts to overcome judging yourself online.   >>> Download Your free Glow up Guide: https://bebrightlisa.myflodesk.com/glowupguide   >>> Connect with Lisa >>> Website: www.bebrightlisa.com On Instagram: www.instagram.com/bebrightlisa On LinkedIn: www.linkedin.com/in/lisagguillot   Lisa Guillot is a certified transformational life and leadership coach and branding expert. She helps her clients find their Clear Vision and bring it to life through her Clear Vision Framework. Her clients include senior level executives of Fortune 500 entertainment and media companies, leaders in marketing and tech, and ambitious entrepreneurs.   In her bestselling book: Find Your Clear Vision: A New Mindset to Create a Vibrant Personal or Professional Brand with Purpose, Lisa Guillot empowers you to reinvent your mindset and build your brand from the inside out.   >>> Buy the book: https://bebrightlisa.com/findyourclearvision-book/   Lisa is the founder Be Bright Lisa Coaching. She is also the host of Find Your Clear Vision, a personal branding and mindset podcast.

Ever heard people say building a brand takes forever?   That they don’t have the time to come up with social media ideas, and the graphics, and share it AND engage?   Well, guess what?   I’m here to spill the tea on that myth and show you how staying stuck in “I’m not doing it, it takes too much time” isn't your vibe, it’s a convenient lie that’s hold you back from building the exact thing you most want: freedom in your career and business.   In this episode, I share:  The truth about making a brand. Practical Steps to kick start your personal brand in record time. 3 Quick and Easy hacks to make your personal brand stand out in record time.   >>> Download Your free 7-Steps to Elevator Pitch Perfection with Gaga-inspired Charisma: https://bebrightlisa.myflodesk.com/elevatorpitch   >>> Connect with Lisa >>> Website: www.bebrightlisa.com On Instagram: www.instagram.com/bebrightlisa On LinkedIn: www.linkedin.com/in/lisagguillot   Lisa Guillot is a certified transformational life and leadership coach and branding expert. She helps her clients find their Clear Vision and bring it to life through her Clear Vision Framework. Her clients include senior level executives of Fortune 500 entertainment and media companies, leaders in marketing and tech, and ambitious entrepreneurs.   In her bestselling book: Find Your Clear Vision: A New Mindset to Create a Vibrant Personal or Professional Brand with Purpose, Lisa Guillot empowers you to reinvent your mindset and build your brand from the inside out.   >>> Buy the book: https://bebrightlisa.com/findyourclearvision-book/   Lisa is the founder Be Bright Lisa Coaching. She is also the host of Find Your Clear Vision, a personal branding and mindset podcast.

Ever think personal branding is just for social media influencers and not for top-tier executives like yourself?   It's time to shatter that myth and discover how building your personal brand can be the key to unlocking a career that's truly legendary, future-proof and makes you money too.   In this episode, I share:  What exactly is a personal brand. The misconception that personal branding is unnecessary for executives. The risks and challenges that come with neglecting your personal brand. Being vague about your brand could be costing you. And, the 5 Personal Branding Myths that are holding executives back.   >>> Download Your free 7-Steps to Elevator Pitch Perfection with Gaga-inspired Charisma: https://bebrightlisa.myflodesk.com/elevatorpitch   >>> Download Your free Glow up Guide:  https://bebrightlisa.myflodesk.com/glowupguide   >>> Connect with Lisa >>> Website: www.bebrightlisa.com On Instagram: www.instagram.com/bebrightlisa On LinkedIn: www.linkedin.com/in/lisagguillot   Lisa Guillot is a certified transformational life and leadership coach and branding expert. She helps her clients find their Clear Vision and bring it to life through her Clear Vision Framework. Her clients include senior level executives of Fortune 500 entertainment and media companies, leaders in marketing and tech, and ambitious entrepreneurs.   In her bestselling book: Find Your Clear Vision: A New Mindset to Create a Vibrant Personal or Professional Brand with Purpose, Lisa Guillot empowers you to reinvent your mindset and build your brand from the inside out.   >>> Buy the book: https://bebrightlisa.com/findyourclearvision-book/   Lisa is the founder Be Bright Lisa Coaching. She is also the host of Find Your Clear Vision, a personal branding and mindset podcast.