#55 - Pablo Cortez: Sitio Landscape Architecture

David Godshall of Terremoto's Los Angeles Office talks about his firm's growth and philosophy towards working with land and labor. HOME | TERREMOTO.LA

Enrique Guzman is the owner and founder of Contexto Landscape Design + Build in Grover Beach, CA. Enrique and his team create outdoor spaces that are embedded in context, authentic by design and forward thinking in execution. Contexto Landscape Design and Build

Alex Breedon is the founder of Offcuts Landscape Architecture based in Melbourne, Australia. He shares his practice journey through daily social media content, giving an under-the-hood look at his process and tribulations. Offcuts on Instagram Landscape Australia Interview

Blake Tomilloso-Rhinehart is a landscape architect and the founder and CEO of BLOCS,  a California-based landscape architecture studio focused on multifamily, senior living, and mixed-use development.  BLOCS • Landscape architects in California

Pablo Cortez of Sitio Landscape Architecture, is using AI—not to replace creativity—but to streamline and strengthen the business behind his design practice. From zoning workflows through Sitio’s “Code Flow” service to real-time financial forecasting, Pablo shares how tools like ChatGPT help him lead more effectively while keeping all creative decisions strictly human-made. We also talk about where AI belongs in a creative studio—and where it absolutely doesn’t. If you’re a designer, studio owner, or strategist curious about integrating AI into your workflow without compromising your craft, this one's for you.

Enjoy a 'small scale' episode. Artificially generated hosts, Jess and Marcus, go over some of the financial challenges Sitio has faced and how radically changing operations and processes can position the company for future financial success.

The A.I. episode. An experiment with an artificial intelligence generated interviewer. Pablo Cortez converses with an AI about his career, starting a firm and his insights into the landscape architecture industry. 6sVofqpIM8sJYw54x9IZ

Senior Principal of NBWLA Thomas Woltz joins me to share his journey from entry level first hire to his leadership role and discusses the how his company balances projects between multiple offices. Learn more at: https://www.nbwla.com/ NBWLA Monograph available at:  http://bit.ly/3PKhRKR

Bayview founder Greg Marett discusses his New York firm's transformation into a design-focused studio, emphasizing collaboration, transparency, and an enjoyable design process. https://www.bayviewla.com/ Sponsors: 38 West, https://38west.com/sitio-la/ HAPS Agency, https://hapsagency.com/

Lead environmentalist of Rana, Paul Kephart shares his insights into the profession, his personal journey and the incredible work Rana the Cohabitat Company has produced out of Carmel, CA. https://www.ranacohabitat.com/ Sponsors: 38 West, https://38west.com/sitio-la/ HAPS Agency, https://hapsagency.com/