Powersports DMS Deep Dive: Inventory, AI & RFID with with Lou Pedler from ZiiDMS
Lou Pedler didn't start in software. He started at the parts counter. From parts associate to parts manager, service manager, and general manager across multiple rooftops, Lou spent years living inside the dealership before transitioning to the software side, first with Zios, then DX1, and now ZiiDMS.
In this episode, Lou and Jacob dig deep into what dealerships are actually getting out of their DMS, and more importantly, what they are leaving on the table. Most dealers only use 50-60% of what their DMS can do. The dealers who unlock the rest? They sell more, waste less, and run tighter operations.
What we cover:
- Why the DMS should be the nucleus of your entire tech stack
- The most underused features in dealership management software
- How to use your DMS as an intelligence platform, not just accounting software
- RFID physical inventory — how to count $250K in parts in under 15 minutes
- Multi-rooftop dealership challenges and how ZiiDMS handles them
- The customer data goldmine sitting in your DMS right now
- AI and where dealership software is headed in the next 2-5 years
- Rapid fire: the one report every GM should pull on Monday morning
If you run a powersports or motorcycle dealership and you're not fully leveraging your DMS, this episode is the reset you need.
Watch on YouTube: https://youtube.com/@dealershipfixit?si=xGw636a89UUDAK20
Connect with Lou: https://www.linkedin.com/in/lou-pedler-21486b37/
Connect with Jacob: https://linkedin.com/in/jacob-b-berry
Follow the Fixit Online: https://linktr.ee/dealershipfixit
Sponsor: https://dealers.motohunt.com
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