EP13 Meagen Anderson - Crafting & Pioneering the Non-Alcoholic Revolution
When Meagen Anderson stepped away from the conventional tide of alcohol-laden social norms, she embarked on a remarkable quest to reinvent herself. In our latest episode, we sit down with this visionary who not only navigated through her own zero-proof transformation but is now leading a movement to redefine the very essence of what it means to enjoy a sophisticated drink. Meagen's deep dive into her past with the Boston Beer Company and her international hop sales expertise is just the tip of the iceberg as she shares how she's now pouring her knowledge into the non-alcoholic beverage industry with a passion for quality and flavor that rivals her alcoholic counterparts.
Our conversation takes an intimate turn as we peel back the layers of alcohol's role in personal history and its broader societal implications. We unwrap the complex package of navigating alcohol consumption amidst familial predispositions, professional requirements, and cultural expectations. The tangible benefits of moderating one's intake, or even abstaining, come into sharp focus as I recount my own journey toward improved mental clarity and well-being, revealing the transformative power of resources like the one year no beer challenge and the enlightening wisdom of Annie Grace's "This Naked Mind."
As we glimpse into the future, Meagen paints a picture of a burgeoning industry where health-conscious trends are steering the market towards innovative, non-alcoholic delights. We tease out the exciting potential of hemp-derived beverages and how they might just reshape the beverage scene. Wrapping up a discussion that's as rich and complex as the brews we've pondered, we celebrate the stories of personal growth and change, and the unending journey of learning. So, here's to the mavericks like Meagen, crafting a future where the clinking of glasses isn't just about the alcohol content but the joy of shared experiences and mindful choices. Cheers to that!
To learn more about, or become certified yourself: https://www.alcoholfreeaficionados.com/
To buy Meagen's book: https://www.amazon.com/AFNA-Beer-CertifiedTM-Learning-Manual-ebook/dp/B0CL3S8D9G
For more information: https://www.hopforwardconsulting.com/
To watch episodes of The Enlightened Buzz:
https://www.youtube.com/@EnlightenedBuzz
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