Business Analysis Simplified podcast

E82: Seeing is Believing: Why Prototypes Matter

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Users often think they know what they need—until they see it. Misunderstandings and rework happen when requirements stay abstract.

In this episode of Business Analysis Simplified, Michael and Emily discuss why prototypes are powerful tools for clarifying and validating requirements early. They explain how even simple, low-fidelity prototypes can surface hidden needs, align expectations, and reduce wasted effort.

You’ll learn:

  • The benefits of using prototypes during requirements analysis.

  • Different types of prototypes (sketches, wireframes, clickable mockups) and when to use them.

  • How to gather actionable feedback from users using prototypes.

  • A real-world example of how prototyping prevented rework and clarified true user needs.

If you’re a BA, product owner, or designer, this episode will help you use prototypes to transform vague requirements into clear, aligned solutions.

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