Inside Stonebwoy’s Creative World: Kweku Kwakye on Creative Direction, Faith & Building a Career in Entertainment
On this episode of the BlacVolta Podcast, we sit down with Director Kay, the photographer and videographer turned creative director behind one of Africa’s biggest music exports, Stonebwoy. He takes us from picking up his first Nikon to sending a BTS video that landed in Stonebwoy’s DMs, and he explains what a creative director actually does at the intersection of imagination and execution.
He breaks down the Stonebwoy's creative executions from the Accra Sports Stadium, and what it was like to witness Stonebwoy’s Wembley and O2 moments.
We also get into faith and purpose in the entertainment industry, why creatives in Ghana and across Africa aren’t paid enough, why we need to own our systems and tell our stories through our own lens, and the advice he’d give to young creatives picking up a camera for the first time. Don’t forget to subscribe to BlacVolta Podcast for more conversations on Africa’s creative economy.
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