Episode 253 / Mikko Vesterinen / Valmet / Senior Manager, Digital & Data-Driven Marketing
14.05.2024
0:00
20:34
Find out how data-driven marketers can effectively measure marketing impact and brand growth in B2B environments through behavioral insights, networking with customers, and defining strategic and tactical key performance indicators. Valmet's Mikko Vesterinen also shares how he's using data and behavioral science responsibly in marketing and gives us his favourite marketing book.
Więcej odcinków z kanału "Shiny New Object - a Marketing Podcast"
Nie przegap odcinka z kanału “Shiny New Object - a Marketing Podcast”! Subskrybuj bezpłatnie w aplikacji GetPodcast.