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Rob Mullens - Athletic Director at Oregon - discusses the move to the Big Ten, and the creative risks that have turned Oregon athletics into a national brand over the past 20+ years.
He also discusses the importance that Phil Knight has had to not just the program, but the university as a whole. If you missed our Phil Knight interview, you can listen to it here: https://nvgt.com/podcast?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=d0a972b133a5996e283c0bafed374775
Details:
- 2:20 - Pac-12 schools in the Big Ten
- 7:45 - How can others replicate Oregon’s success?
- 10:50 - The big duck and bold marketing
- 15:50 - The House settlement
- 22:25 - AJ’s predictions for the future of college sports
- 26:06 - Rapid Fire Questions
Links:
- Hidden Potential by Adam Grant
- The Oregon Duck in the river at Big Ten Media days
- Joey Harrington poster in NYC
- Rob’s favorite Oregon jerseys
For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.
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