2022 Kickoff: The Quest for Wearability in AR Glasses to Meet Consumer Acceptance
Today I am kicking off 2022 with another annual monologue. I hope you and your family were able to have a safe and relaxing holiday despite the isolation and other challenges imposed by this latest spike in COVID.
This is the fifth such annual kickoff episode, and when looking back at my notes from last year, 2021 played out pretty much as expected, with the exception of Facebook’s parent company name change to Meta Platforms…and NFTs, but that’s for a different conversation for now.
Mark Zuckerberg’s enthusiasm for all things VR and AR drove a lot of investment and broader awareness of the coming age of these technologies, even if everybody has a different idea of what “metaverse” means.
2021 saw very little meaningful progress at the cutting edge of hardware, but there were a few notable developments.
In this episode, I share my take on some of the highlights of 2021 and what we might see in 2022 as it relates to augmented reality. I also touch on a few concepts and mental models for how the consumer and enterprise market may come together.
You can find all of the show notes at thearshow.com.
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