The MadTech Podcast Special LIVE: Cannes Social 2024

21/6/2024

The MadTech Podcast

0:00

23:12

In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.

Altri episodi di "The MadTech Podcast"

How will the UK Election Impact Ad Tech?
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MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime
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On today's MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime; Microsoft In Breach of DMA
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MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify
3 giorni fa
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On today's MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify; Apple and Meta Discuss Partnership
MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills
24/6/2024
2:21
On today's MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills; TikTok Makes First Amendment Case
MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company
21/6/2024
2:59
On today's MadTech Daily: MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company; US Regulators File Lawsuit Against Adobe
The MadTech Podcast Special LIVE: Cannes Social 2024
21/6/2024
23:12
In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.
MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue
20/6/2024
2:06
On today's MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue; Daily Mail Unveils New Video and Commercial Offering
BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation
19/6/2024
27:41
On this MadTech Podcast special, Aimee Newell Tarín is joined by Jasmine Dawson, SVP Digital at BBC Studios to discuss the role of their digital team, touching on brand and sponsor partnerships, video monetisation and podcast commercialisation.
MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%
19/6/2024
2:17
On today's MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%; Amazon Ads Launches Ad Relevance for Post-Cookie
TripleLift’s Airey Baringer on Embracing Programmatic Innovation
18/6/2024
24:15
In this MadTech Podcast special episode, ExchangeWire’s COO Lindsay Rowntree is joined by Airey Baringer, VP of product management at TripleLift, to discuss embracing programmatic innovation.

Altri episodi

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The MadTech Podcast Special LIVE: Cannes Social 2024