Kevel Acquires Nexta: James Avery and Martin Jensen discuss the deal

So the news is out - Kevel is acquiring Nexta. On this podcast special, James Avery, CEO and founder, Kevel and Martin Jensen, CCO and founder, Nexta, join ExchangeWire's John Still to discuss the deal, what it means to both companies and the state of European ad tech. Tune in to hear: What opportunities the deal offers to both companies Retail media in 2025: what are retail media’s challenges, and how the new proposition fits into the landscape The strength of European ad tech

On today's MadTech Daily: ITV Investors Back M&A Talks; Netflix set to Enter Race for Live F1 Rights; OpenAI Makes Super Bowl Debut with $14m Ad 

On today's MadTech Daily: Amazon’s Ad Business Earns $17bn in Q4; UK Orders Access to Apple Users’ Encrypted Accounts; Netflix Hikes UK Subscription Prices 

In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and Dion Bailey, co-founder / chief product and tech officer of The News Movement.  They discuss the Daily Mail’s plan to carry out a strategic overhaul, two lawsuits being brought against Google by Australian publishers, and new AI laws within the EU. 

On today’s MadTech Daily: Google Drops DEI Targets; YouTube Tries to Lure TikTok Creators; Spotify and Warner Music Group Sign New Deal 

On today's MadTech Daily: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active Advertisers Double; Instagram and YouTube See Drops in Average Views per Video

On today's MadTech Daily: Outbrain Completes $900m Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and Paramount Strike Measurement Deal 

On today's MadTech Daily: Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK; E-commerce Platforms to be Liable in EU for Unsafe Goods

On today's MadTech Daily: Google Faces Ad Tech Lawsuits from AUS Publishers; Daily Mail to Merge Print and Online Teams Amidst Challenges; BBC World Service Sets out £6m Saving Plan 

On this team episode of the MadTech Podcast, Aimee Newell Tarín is joined by CEO Rachel Smith and COO Lindsay Rowntree to discuss the latest in media and marketing.  They look at Sky News’ plan to overhaul its newsroom to create more premium paid content, OpenAI’s claim that DeepSeek used its proprietary models to train its own open-source competitor, and Nielsen’s decision to end its panel-only ratings which have measured TV for decades.