Up your conversion rate! eCommerce Conversion Rate Optimisation

In this episode, Rye talks with David Pagotto from SIXGUN Digital Marketing about all things in the SEO and business space. Rye and David cover off on a broad discussion around agency life, running a business, all the way through to how a budding SEOer can get started in the industry. 

 Rand Fishkin is the cofounder and CEO of SparkToro. He’s dedicated his professional life to helping people do better marketing through his blogging, videos, speaking, and his book, Lost and Founder. Rand joins Rye to chat all things in the digital marketing space and gives his thoughts on the road that Google is currently heading down.

One of the World's most recognisable digital marketing figures, Neil is a serial entrepreneur and innovator. The founder of KissMetrics, popular heat mapping software, Crazy Egg and the owner of his own agency, Neil Patel Digital, Rye and Neil discuss trends in the industry as well as getting deep into the world of SEO. We chat about Neil's journey and how he came to be one of digital marketing's most familiar faces globally.

One of Australia's premier SEO practitioners and educators, Kate Toon joins Rye to chat all about SEO, her favourite tools, how she got started and some really nifty life and business advice.  The founder of the Clever Copywriting School, The Recipe for SEO Success and host of the Hot Copy Podcast, Kate shares her experiences in the SEO and wider business world. A fun, informative and insightful chat about the world of SEO and digital marketing, Kate and Rye kick off the first episode in Season 2 of The Digital Marketer's Podcast.

If you run an online store, don't miss this one! Rye's joined by one of Australia's premier Conversion Rate Optimisation (CRO) specialists, Raoul Dorawiswamy. What do you need to consider when improving an online store's CRO? What can be done to immediately start generating results? All of this and more is covered in Season 1's final episode.

Rye talks to Matt and Mitch from Bellr about their journey to date and how to get an app idea off the ground. The guys also cover some of the biggest challenges faced by startups - both personally and in business. So, grab a beer and join the boys from Bellr - the app that allows venues to get their specials in the hands of punters across town.

With 28,000 followers on LinkedIn alone and more across Snapchat and YouTube, we dive into the importance of good quality video content and why having a strong personal brand is just good for business. We explore String's journey to date as well as uncover why fried chicken is now her go-to brand mark. A delicious podcast that should give you a few ideas for your own personal brand online.

What's this whole chatbot thing about? Rye delves into why having a chatbot for your Facebook page is a great idea, while covering off on some very prominent case studies. With an 86% open rate, learn how chatbots, AI and automation are helping businesses and brands get an advantage over their competitors.

Explore Rye's Top 6 things to look out for in the digital marketing realm in 2019. Learn where digital marketing is heading and what you can do to stay on top of your digital marketing game.