The B-Word podcast

Start At The End

22/12/2023
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56:15
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Every organisation, including yours, is in the business of behaviour change. But is your organisation willing to try new ideas, test and learn, experiment?

In this episode, James talks to author and behavioural science pioneer Matt Wallaert about Don Draper, Steve Jobs, actuaries, toddlers, and the power of humility.  There's even a bit of David Attenborough thrown in for good measure. 

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