
The Decisions That Took These Founders Global
Scaling a startup into a national or international brand is rarely clean, predictable, or glamorous.
Recorded live at the Festival of Entrepreneurs, this panel brings together founders who have scaled in very different industries but faced the same uncomfortable decisions along the way. From compliance and capital to branding, product reality, and investor relationships, this conversation focuses on what actually holds when growth accelerates.
Guests:
Mark Rushmore, Co-founder of SURI
Laura Fullerton, Founder of monk
Claire Warner, Co-founder of Aecorn
Melissa Snover, Founder of Remedy Health & Nourished
Jeannette Linfoot, Host of Brave Bold Brilliant (moderator)
In this episode, you’ll learn:
Why compliance and financial clarity cannot be delayed
When rebuilding is the real growth decision
How to think about scale before demand explodes
What raising capital really looks like in tougher markets
If you are building something you want to last, this episode will help you see scale more clearly.
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🔥 If you’re serious about growing your business, join us at the Festival of Entrepreneurs, 3–4 November 2026 at the NEC Birmingham.
👉 Subscribe now and be part of the movement.
00:00 Welcome to the Festival of Entrepreneurs
00:12 What It Really Takes to Scale a Startup
01:25 Meet the Founders
04:17 Early Scaling Lessons
05:48 Strategic Bets vs Rushing to Scale
07:04 Building Compliance Before Growth
08:18 Choosing a Market That Can Scale
10:25 Lessons From Before This Business
13:20 When Customers Reject the Product
16:40 Branding Before the Product Exists
18:14 Understanding the Numbers
20:57 The Reality of Raising Capital
21:55 The Screw It Just DO It Moment
24:35 Handling Rejection as a Founder
27:51 Choosing the Right Investors
29:58 Scaling With the Right Partners
32:17 Building a Brand in a New Category
34:43 Final Thoughts From the Panel
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