REACH Hits 100! Behind the Mic & Flipping the Script on Jessica

Bridging the worlds of food, writing, and the behind-the-scenes realities of celebrity chefs, today’s guest is a true powerhouse! Laurie Woolever is best known as the longtime assistant and trusted collaborator of the legendary Anthony Bourdain. But her story stretches far beyond that role, from working as a receptionist, a private chef to a UHNW health-conscious family, to graduating from culinary school and serving as assistant to Mario Batali at the height of his fame. Laurie’s career evolved into food media and writing, culminating in co-authoring several books with Bourdain. A three-time New York Times bestselling author, she completed World Travel: An Irreverent Guide after Bourdain’s passing and penned Bourdain: The Definitive Oral Biography. Her latest memoir, Care and Feeding, is a raw, witty, and moving reflection on carving out her own voice while supporting someone else’s. In this episode, we dive deep with Laurie into her memoir Care and Feeding and the pivotal events that have shaped her life. Laurie pulls back the curtain on navigating the world as an assistant to larger-than-life culinary personalities, breaking into food media, and forging a new path as a writer. We explore the highs and lows of her journey, as she reflects on years spent supporting others and how it ultimately led her to tell her own story. You don’t want to miss this amazing episode and Laurie’s insights on what it truly means to find your own voice after a career spent amplifying others! Learn More About Laurie, Her Work, and Her Podcast: Website: https://lauriewoolever.com/about Memoir – The Care and Feeding: https://www.amazon.com/Care-Feeding-Memoir-Laurie-Woolever/dp/0063327600 Podcast – Carbface: https://podcasts.apple.com/us/podcast/carbface/id1331076906  

🎉 We made it—100 episodes of REACH! 🎉 In this milestone episode, we're flipping the script and putting our host, Jessica Vann, in the hot seat. As Founder and CEO of Maven Recruiting Group, Jessica has spent the past 6 years bringing the voices, journeys, and insights of the EA community to life—and today, we’re turning the mic on her. Guest host Amy Crumley, Executive Assistant to the CEO at Samba TV (and longtime REACH fan!), takes us behind the scenes to explore the origin of the show, the most memorable moments, lessons learned, and what it’s taken to build a podcast that’s become a cornerstone for the administrative community. From sourcing top-tier guests to recording in studio (with a Molinari sandwich in hand), this episode is a heartfelt look at the journey, the people, and the passion behind REACH. Stick around for a special appearance at the end—you won’t want to miss it!   It’s here! What is arguably Maven Recruiting Group’s most sought-after resource each year—our Annual Compensation Guide for Administrative Hiring! Don’t miss out on the insights that can shape your strategy for the year ahead. Download your copy now: https://www.mavenrec.com/compensation-guide

We’re thrilled to bring you a truly special episode of REACH—one that’s been years in the making! For the first time, we’re hearing from both an Executive and her former Executive Assistant in a joint conversation about what it takes to build a powerful, productive partnership. In this episode, we sit down with Varsha Rao, Founder and CEO of Zeal AI, and Sheena Deol, who supported Varsha during her time as CEO of Nurx. Their partnership spanned 3.5 years, and the insights they share about trust, communication, and operating as a true extension of one another are nothing short of inspiring. You’ll also get an inside look at Varsha’s newest venture, Zeal AI—an AI-powered restaurant discovery and booking assistant that’s designed to make planning business meals effortless. Whether you’re booking client dinners, private dining rooms, or just trying to find the perfect spot during travel, Zeal AI is quickly becoming an indispensable tool for EAs. Sponsor: This episode of REACH is sponsored by Zeal AI your AI-powered restaurant discovery and reservation planning assistant designed to make organizing business dinners and meetings effortless and memorable. Whether you're looking for the perfect restaurant for your team, board meetings, client lunches, including private dining options, near your office or for business travel, Zeal AI brings it all together in one place. Zeal’s intuitive AI search helps you discover and book restaurants across platforms—saving you time and stress and includes reviews from other EAs who’ve booked for business. Zeal AI also has private dining options that have been vetted by other EAs to simplify your work. As a special thank you to our listeners, the first 500 Executive Assistants to visit www.hellozeal.ai/maven/ will receive exclusive VIP access, including Zeal’s innovative EA agent that helps you handle complex booking tasks with ease. Less planning, more doing—thanks to Zeal AI!

Happy Administrative Professionals Week! And what better way to celebrate than by spotlighting the incredible journey of Tanya Benvenuto! In this episode of REACH, we’re celebrating a remarkable milestone—Tanya Benvenuto’s 10-year anniversary at Okta! Tanya’s career evolution from Executive Assistant to Senior Vice President of Executive Operations for the Office of the CEO is nothing short of extraordinary. And for us, this one’s personal—REACH host Jessica Vann had the privilege of placing Tanya at Okta a decade ago (even though Tanya nearly turned the offer down!). Tanya’s journey is a powerful example of what it means to advocate for yourself, lean into your potential, and shape your own trajectory. Over the past ten years, she’s transformed her role from behind-the-scenes support to a strategic leadership position, building and leading a high-performing executive operations team that partners directly with Okta’s top executives. If you’ve ever wondered what it really takes to go from supporting leadership to becoming leadership—this one’s for you!   It’s here! What is arguably Maven Recruiting Group’s most sought-after resource each year—our Annual Compensation Guide for Administrative Hiring! Don’t miss out on the insights that can shape your strategy for the year ahead. Download your copy now: https://www.mavenrec.com/compensation-guide

We're excited to share our conversation with Eliza Leoni, Senior Consultant at Decker Communications, who has extensive experience coaching senior leaders on high-stakes communication. Eliza’s expertise spans a range of critical areas—from leading presentations to large audiences, managing organizational change, and navigating difficult conversations. In this episode, we dive into the role of narrative in driving change, especially for Executive Assistants. You’ll hear how storytelling can shape team dynamics, keep everyone aligned during uncertainty, and help influence without formal authority. This is a must-listen for anyone looking to strengthen their communication skills and make an impact in their organization. Don’t miss out on the valuable insights Eliza has to offer!

In this episode, we welcome long-time REACH fan Karima Thomson, joining us from Abu Dhabi! Karima supports the Executive Leadership Team at Core42, a leading AI company, and previously worked at the Abu Dhabi Investment Authority (ADIA). Born in Scotland, with career experience in London and the Middle East, Karima shares how the EA role in Abu Dhabi compares to the U.S. and Europe, the cultural nuances shaping executive support in the UAE, and how AI is transforming the profession. We also discuss misconceptions about the EA role in the Middle East, the realities of work-life balance in a fast-paced region, and the power of embracing discomfort for career growth. If you’re an EA with international ambitions, this one’s for you!

In this episode we hear from none other than Libby Moore who spent over a decade supporting the legendary Oprah Winfrey. Prior to her impressive tenure with Oprah, Libby supported Jann Wenner media mogul and co-founder or Rollingstone magazine as his Executive Assistant as well as talk show personality Maury Povich as a Personal Assistant. Libby has been featured for her noteworthy career in publications such as Forbes, Forty Over Forty and Smart Company and today, we get to hear about how she has embraced spirituality in the workplace throughout the various twists and turns in her career. Following her time with Ms. Winfrey, Libby transitioned into her now career as an Executive Life Coach. You can learn more about her offerings at https://libbymoore.com/. 

Ever wonder if your years waiting tables or running a hotel front desk could be a secret weapon in your career arsenal? The answer is a resounding yes! In this episode of REACH, we'll be exploring how hospitality skills – those honed in the world of customer service, restaurants, cafes, and hotels – translate beautifully into the executive assistant career. Joining us is Janet Kim, Executive Assistant to the CEO of Clubhouse who successfully parlayed her background in hospitality into a highly successful EA career.  We'll be diving into how skills like anticipation, service, multi-tasking, problem-solving and exceeding expectations seamlessly transition from a hospitality setting to supporting executives.   Janet enjoys sharing her story and experiences with other EAs on her blog called “That Exec Asst Life,” so be sure to subscribe to her social and follow along: https://www.thatexecasstlife.com/

In this episode of REACH, we're welcoming a baller Executive Assistant panel, showcasing 3 incredibly accomplished executive assistants who worked together at Slack for many years as part of the PDE EA Team. In addition to their roles as individual contributor EAs, as leaders within the EA org they also implemented best practices, developed career pathing for EAs, supported with onboarding and navigated the complexities of an acquisition and the ensuring change management (Salesforce acquired Slack in 2021). Joining us is returning REACH guest from Season 2, Shelley Trask, who formerly supported the CTO of Slack for over 6 years. Next, we're joined by Sam Andonian who is currently the Lead Admin to Lidiane Jones, CEO of Bumble and has worked for companies like Slack, Google and Disney. And, rounding out our panel is Ellen Grosswiler, who currently supports the VP of Engineering at Figma and was an EA at Slack for nearly 5 years. Together, our esteemed guests will provide valuable perspectives on how they operate as Lead EAs, offering guidance on leadership responsibilities, mentorship, culture and how they navigate a managerial role within the realm of executive support. 

In this episode of REACH, we're joined by Ninni Vanni who’s been a C-level Executive Assistant for 10 years working for companies like Rula, ON24 and Zuora. Ninni holds a master's degree in communication, bringing a wealth of knowledge and expertise to the table to weigh in this topic. With a background finely tuned to the nuances of effective communication, Ninni is uniquely positioned to shed light on the intricate role that communication plays in supporting executives and managing the multifaceted and often delicate / diplomatic communications an Executive Assistant encounters. As we explore the importance of communication in this pivotal role, we'll unravel the impact of skills like active listening, information streamlining and the art of pushing back when necessary. Ninni's deep understanding of communication dynamics within and outside organizations will undoubtedly provide valuable insights for both aspiring and seasoned executive assistants.