The Direct vs the Indirect Approach? Which Works Better?

Many in the Network Marketing industry are looking to build something that not only continues to grow, but they're looking to build something that LASTS. Can you relate? In this episode, Rob interviews, Tyler Dickerhoof, who became one of the top 5 income earners for a very large company. He and his wife have more than 150 people in their organization who earn 6 figures every year and nearly a dozen million-dollar earners.What's their secret??They don't just focus on customer & new team member acquisition, they focus BIG TIME on retention!! 

In this episode, Rob answers one of the toughest questions about when to use the Direct vs. the Indirect Approach when it comes to talking to potential customer and potential recruits. Which approach should you use? He'll clear up the confusion and provide clarity about which approach is best!

I am telling you this book is the most important book in our profession!You can listen to it for free on the new podcast https://www.builttolastpodcast.com/podcast Make sure to SUBSCRIBE 

Very rarely do I have on more than 1 guest but in this episode we get several superstars give us their top strategies on how to Unlock 6 Figure Strategies in Today's Economy.Grab a COPY of this book that just launched on Amazon or https://www.robsperry.com/unlock 

In this thought-provoking episode of Network Marketing Breakthroughs with Rob Sperry, I sit down with Magali — a network marketing veteran of 11 years, an energy coach, and a soon-to-be author of not one but two books. With a master’s, a PhD, and a long list of certifications, Magali brings a rare depth of knowledge to the mindset and psychology behind success in this industry.We dive into the truth that your greatest strengths — like independence — can also be your greatest limitations if left unexamined. Magali shares how deeply rooted programming often keeps people stuck, and why mastering your mind is the real game-changer.If she could train on just one thing, it would be mindset. And in this episode, she does just that — breaking down the internal scripts that keep people playing small and how to shift them for growth.If you’ve ever felt like you were your own biggest obstacle, this conversation will give you clarity, tools, and the permission to evolve.

Join Rob Sperry on "Network Marketing Breakthroughs" as we dive into the essentials of becoming an author and shaping your personal brand. This episode offers practical advice for those looking to publish their first book and leverage their writing to build a personal brand. We keep the focus on actionable strategies that help you stand out in the publishing world.

In this episode of Network Marketing Breakthroughs with Rob Sperry, I sit down with Nicolette Anderson — a former teacher turned powerhouse leader in network marketing. Nicolette didn’t make the shift because her spouse held her back. In fact, he’s always been supportive. But she wanted the freedom to never have to ask permission when it came to money.That desire for independence fueled her drive — and today, she’s not just creating success for herself, she’s teaching others how to take bold action too. Nicolette is a master of showing up loud on social media in the right way, commanding attention without losing connection. She shares exactly how she gets people moving and how to tell your story so it creates real impact.Whether you’re still holding back or ready to lead out loud, this episode will challenge and inspire you to stop waiting and start showing up.

In this powerful episode of Network Marketing Breakthroughs with Rob Sperry, I sit down with Nicole Crowley — a woman whose story will move and motivate you. Twenty-five years ago, Nicole was hit by a drunk driver and told she would never walk again. She refused to accept that fate, even while living in critical condition for 19 years, unable to drive for 12, and without the use of her right arm for five.Nicole's journey from adversity to achievement is nothing short of remarkable. Through it all, she built a thriving network marketing business — one rooted in vision, structure, and heart. She’s mastered scheduling, brought her family into the mission, and now teaches others how to rise, regardless of their story.Whether you've faced major trials or not, Nicole will show you how to find your power and pass it on. Don’t miss this emotional and inspiring conversation that proves resilience can fuel your purpose.

In this episode of Network Marketing Breakthroughs with Rob Sperry, I sit down with rising star Danielle Caffaro, who’s built explosive success in just 18 months in the industry. Her strategy? Focus on the business — not just the product.Danielle shares how leading with the opportunity, rather than defaulting to product talk, has helped her rapidly grow her team, elevate her brand, and rank up faster than most in the game. We dive into the business-vs-product conversation and what it means for long-term momentum and duplication.If you're wondering what approach is right for you — or how to shift gears and see faster growth — this episode is a must-listen. Stick around to the end for her rank reveal and the exact pitch that's working for her right now.

We discuss a variety of topics. From having GRIT to be a visionary. Amber has 3 kids and a fourth on the way. It is crazy inspiring to see how she fails forward and finds ways to be a Mom and still crush her business.She has UNSHAKEABLE belief!